MONEY AND LIFE

Starting 2025 With On the Money

By: Helen Reis · January 06, 2025 · Reading Time: 2 minutes

For many Americans, January is a time to regroup — on your health and fitness, relationships, work, or finances.

But having the urge to make a change doesn’t always mean you know where to start, and that’s especially true with a topic as thorny as money. Most people don’t learn about interest rates, IRAs, or inflation in school, and chances are your parents didn’t talk much about those things either.

Even when you’re actively seeking to forge a more proactive financial path, it’s tough: News articles don’t always explain why you should care and educational pieces are often written in a vacuum. We started On the Money to help fill that void, offering news-driven insights and practical guidance.

In our first two months, we’ve covered why consumer prices will probably never go back to normal, how Donald Trump’s plan for tariffs could affect your finances, and why you might be stuck in that starter home for longer than you thought. We’ve outlined what you can do if your kid’s college plans change and if you’re struggling to cope with a fickle stock market. And we’re bringing some of these stories to Instagram, Tiktok and other social media to provide you with more ways to experience and respond to our work.

We know that managing your money can feel overwhelming, particularly right now — jobs are alarmingly scarce in some sectors, buying a house can cost a fortune, and many people with federal student loans are in yet another limbo. And then there are the sweeping shakeups Trump has promised when he returns to the White House later this month. There’s a lot of uncertainty.

But it’s our day job — and our privilege — to make sense of it all, and we want to engage you in a financial conversation that makes you feel empowered, not daunted. Our goal is to be a trusted resource in your financial life, and we’d love to hear how we’re doing so far, and what you’d like to see from us this year. We hope you’ll tell us by taking the survey that comes at the bottom of each of our newsletters.

Here’s to 2025 and a bright financial future.

Most sincerely,

Helen Reis
Deputy Editor, On the Money


Please understand that this information provided is general in nature and shouldn’t be construed as a recommendation or solicitation of any products offered by SoFi’s affiliates and subsidiaries. In addition, this information is by no means meant to provide investment or financial advice, nor is it intended to serve as the basis for any investment decision or recommendation to buy or sell any asset. Keep in mind that investing involves risk, and past performance of an asset never guarantees future results or returns. It’s important for investors to consider their specific financial needs, goals, and risk profile before making an investment decision.

The information and analysis provided through hyperlinks to third party websites, while believed to be accurate, cannot be guaranteed by SoFi. These links are provided for informational purposes and should not be viewed as an endorsement. No brands or products mentioned are affiliated with SoFi, nor do they endorse or sponsor this content.

SoFi isn't recommending and is not affiliated with the brands or companies displayed. Brands displayed neither endorse or sponsor this article. Third party trademarks and service marks referenced are property of their respective owners.


OTM2025010601

TLS 1.2 Encrypted
Equal Housing Lender