SoFi Blog

Tips and news—
for your financial moves.

10 Shopping Tricks to Help You Capitalize on Black Friday and Cyber Monday Deals

Christmas Eve used to be the shopping day filled with the most delicious drama. Who knew if any of the year’s must-have gifts would still be available? What items would already be marked down to prices so low, you just couldn’t resist? And would the mall close before you got that one last gift?

These days, of course, Thanksgiving weekend gets all the hype.

Both Black Friday and Cyber Monday have its pros (big-time bargains and the thrill of the hunt) and cons (long lines, sore losers, and crashing websites). So, it pays to be a happy hybrid shopper, making the most of every possible buy. As with all things that involve your money, it’s smart to have a plan. Here are 10 tips that can help you capitalize on Black Friday and Cyber Monday deals.

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The Perks of Holiday Shopping on Small Business Saturday

At a time when it can feel like there’s a Walmart, Dollar General, Walgreens or other national chain around every corner, what does it mean to shop small?

It means checking out the new boutique store that carries hand-crafted wooden toys. Or buying a birthday cake from the corner bakery, helmed by a chef who lives on the second floor. It’s the choice to patronize the community’s independent storefronts, as well as local artisans who sell online through sites like Etsy . (Find them via a location search.)

The phrase “shop small” has become something of a rallying cry, synonymous with the weekend after Thanksgiving ever since the inaugural Small Business Saturday took place in 2010. This year’s holiday is set for Saturday, Nov. 30.

And while shoppers may be drawn in by the promise of huge deals available from mass-market retailers on the day before—Black Friday—here are a few reasons why it could be good to keep some of that holiday shopping budget for the little guys.

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Common Year-End Planning Strategies

With the holidays right around the corner, many people think about spending time with family, travel plans, and ironically their finances. It might surprise you that finances made that list, but after over a decade in the industry, I’ve learned that the next several months is when people place the greatest emphasis on their finances.

Whether this focus comes from feeling the pressure of accomplishing resolutions before the year ends, or year end deadlines set by the IRS, there are several common ways to help make your year-end planning more effective.

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student debt chart and cap

What Might Erasing Student Debt Mean for the Economy?

In our efforts to bring you the latest updates on things that might impact your financial life, we may occasionally enter the political fray, covering candidates, bills, laws and more. Please note: SoFi does not endorse or take official positions on any candidates and the bills they may be sponsoring or proposing. We may occasionally support legislation that we believe would be beneficial to our members, and will make sure to call it out when we do. Our reporting otherwise is for informational purposes only, and shouldn’t be construed as an endorsement.



Everyone knows someone with student loans. In fact, student loans have become as emblematic of the millennial generation as avocado toast and Instagram selfies.

It’s not an identity that millennials—or anyone—really wanted.

With national student debt levels over $1.6 trillion , millions of borrowers are feeling the squeeze from their student debt payments. Many even report that student loans have caused them to put their lives, financial and otherwise, on hold.

This may hurt the U.S. economy in a host of ways, with student loans stifling everything from small business
formation
to home buying to reproduction .

It’s no wonder that discussions regarding the student debt crisis have made their way into mainstream political discourse—and the living rooms of everyday Americans.

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