How SnappyScreen’s Product Design Revolutionized Sunscreen: Q&A with MBA Grad and Entrepreneur Member Katelyn McClellan
SnappyScreen is a touchless sunscreen application system. You select your protection level (SPF) and height, step into a booth, and SnappyScreen applies a head-to-toe protective coating in about 10 seconds. The sunscreen is oxybenzone-free, paraben-free, alcohol-free and does not damage your bathing suit. It’s a slick and sought after product—one that can now be found at 4- and 5-star hotels across the U.S., in locations such as Florida, Hawaii, and California, and in such exotic locales as Aruba. Before the final launch, entrepreneurial sisters Kristen McClellan (founder and CEO) and Katelyn McClellan (COO) built several prototypes to refine the product and make the experience smooth and easy.
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