What Is Carried Interest?

Carried interest is a compensation arrangement commonly used in private equity, hedge funds, and venture capital investments. General partners or GPs may receive a percentage of investment profits in the form of carried interest. This is similar to the way that certain stocks pay out profits to shareholders as dividends.

If you’re considering an investment in private equity, a hedge fund, or venture capital, it’s important to understand how carried interest works and what it means for you.

Key Points

•   Carried interest is a compensation arrangement where general partners receive a percentage of investment profits, typically around 20%, incentivizing them to achieve strong fund performance.

•   Before general partners receive carried interest, limited partners must first get back their original capital, and the fund may need to meet a minimum hurdle rate.

•   Carried interest is taxed at the long-term capital gains rate if held for more than three years, which can be controversial due to perceived tax advantages.

•   Understanding carried interest is crucial for investors in private equity, hedge funds, or venture capital, as it affects expected returns and highlights the importance of fund performance.

•   In venture capital, carried interest tends to involve longer investment periods, with returns realized through company exits like IPOs, mergers, or acquisitions.

Carried Interest Explained


Carried interest is one of several ways that a general partner may be compensated. General partners are individuals or entities that have a say in how investment funds are managed.

Private equity funds, hedge funds, real estate funds, and venture capital funds can have multiple general partners, each of whom is entitled to a share of the fund’s profits. These profits may be paid out in the form of royalties, capital gains, dividends, or carried interest.

There’s no universal carried interest definition; it’s simply a performance-based fee that’s used to incentivize the fund’s general partners or money managers. Generally, the higher the fund’s profits, the more carried interest the general partners collect.

Get up to $1,000 in stock when you fund a new Active Invest account.*

Access stock trading, options, alternative investments, IRAs, and more. Get started in just a few minutes.


*Probability of Member receiving $1,000 is a probability of 0.028%.

How Carried Interest Works


Carried interest, often simply called “carry,” works by rewarding an investment fund’s general partners for strong performance.

A typical payout structure is 20% of a fund’s returns, though compensation can vary from one fund to another. Market trends can push payouts higher or lower at any given time. General partners can also collect an annual management fee. For instance, the fee may be 2% of the fund’s assets under management (AUM).

There are some rules to know about when and how carried interest is paid to GPs:

•   For general partners to receive carried interest, fund investors must first receive back the amount of capital they put in. These investors are referred to as limited partners or LPs and how they’re paid depends on the fund’s structure.

•   The fund may need to achieve a minimum rate of return called a “hurdle rate” before any carried interest is paid out to GPs.

•   Carried interest may be withdrawn if a fund underperforms. This may happen if LPs do not receive back the amount of capital they put in.

Here’s what investors should know about carried interest, in a nutshell: When they invest in a private equity fund, hedge fund, or venture capital fund, they (altogether) typically get ~80% of the profits and the GPs get the rest. Knowing how to define carried interest matters if you plan to explore these types of alternative investments for your portfolio.

Tax Treatment of Carried Interest


Taxes on investments affect the level of returns you get to keep. Taxing carried interest is a controversial topic, thanks to a loophole in the Internal Revenue Code (IRC). Section 1061 allows for carried interest held for longer than three years to be taxed at the long-term capital gains rate.

Long-term capital gains are taxed at 0%, 15%, or 20%, depending on your income and household size. Short-term capital gains, meanwhile, are taxed at ordinary income tax rates. For the 2024 tax year, the maximum income tax rate for the highest earners was 37%. Additionally, that will remain the same for the 2025 tax year.

Lawmakers have argued that the current tax rules regarding carried interest allow wealthier taxpayers to sidestep higher tax rates by holding carried interest for longer than three years. Proposed legislation, such as the Carried Interest Fairness Act of 2024, has been pieced together in an attempt to close the loophole and apply ordinary income tax rates on carried interest. But despite being introduced, that particular piece of legislation has (at the time of publication) not advanced.

Carried Interest in Different Contexts


How does carried interest work in different investment settings? How GPs and LPs receive payouts can depend on the type of investment involved.

Private Equity


Private equity refers to an investment in a company that is not publicly listed or traded on a stock exchange. Private equity funds can hold numerous investments in a single basket, offering investors exposure to a range of different companies, including ones that have been delisted from an exchange and ones that have yet to launch an initial public offering (IPO).

In a private equity arrangement, GPs can be compensated with carried interest. Limited partners receive the original capital they invested, along with a share of the profits as dividends, less any fees they pay to own the fund.

Hedge Funds


Hedge funds pool money from multiple investors to make investments. These funds can hold a range of different investments, including stocks, bonds, commodities, real estate, derivatives, land, and foreign currency. Risk is typically higher with a hedge fund, but investors may earn a higher rate of return.

Hedge fund payouts generally follow the same pattern as private equity funds. The GPs receive ~20% of the profits as carried interest, once the fund reaches the minimum hurdle rate. The remaining profits are paid to limited partners as dividends, along with the return of their original capital investment, which they receive first.

Venture Capital


Venture capital funds pool money from multiple investors to fund startups and early-stage companies. This is essentially a form of private equity investment, with some differences.

Investment holding periods may be longer compared to private equity funds and returns are not realized until a company within the fund exits. That can happen if the company decides to go public with an IPO, merges with another company, or is acquired.

Investors can receive the proceeds of an exit as compensation, along with the return of their original capital. General partners receive carried interest, which is again around 20%, but may be higher or lower based on the fund’s performance and its hurdle rate.

Future of Carried Interest


Carried interest has received significant attention from lawmakers and the executive office. Some policymakers have discussed taxing carried interest as ordinary income for those making $400,000 or more, while others would like the loophole closed altogether. Closing the loophole could cut down on tax avoidance among some taxpayers, allowing the federal government to recoup more tax dollars.

HOwever, whether any major changes will be implemented remains to be seen.

What is an alternative to carried interest? One option proposed in the UK is growth shares. Growth shares entitle the shareholder to returns based on future growth. However, this strategy seems on the surface to be very similar to carried interest in terms of the tax benefits it delivers to GPs.

The Takeaway


Carried interest, meaning how general partners get paid, is an important consideration when determining which alternative investments to include in your portfolio. Carried interest is a compensation arrangement under which general partners receive a portion of investment profits, and that’s typically around 20%. This can be a fairly high-level way to invest, of course, so it may be a good idea to get your toes wet with a simple brokerage account before worrying about carried interest. If you have yet to start investing, it’s easy to open a brokerage account online.

Ready to invest in your goals? It’s easy to get started when you open an investment account with SoFi Invest. You can invest in stocks, exchange-traded funds (ETFs), mutual funds, alternative funds, and more. SoFi doesn’t charge commissions, but other fees apply (full fee disclosure here).

For a limited time, opening and funding an Active Invest account gives you the opportunity to get up to $1,000 in the stock of your choice.

FAQ


Why is carried interest controversial?


Carried interest is controversial because some critics have argued that it allows wealthier taxpayers to benefit from a tax loophole.

How much is carried interest taxed?


In the U.S., carried interest is taxed at the capital gains tax rate. Short-term capital gains are taxed at ordinary income tax rates. Carried interest held for more than three years, however, is subject to the lower long-term capital gains tax rate.

What is the average carried interest?


A typical carried interest payout for general partners is 20% of the fund’s profits. This is paid in addition to a 2% annual management fee. Funds may need to achieve a minimum rate of return before carried interest can be paid out.


Photo credit: iStock/Andrii Yalanskyi

SoFi Invest®

INVESTMENTS ARE NOT FDIC INSURED • ARE NOT BANK GUARANTEED • MAY LOSE VALUE

SoFi Invest encompasses two distinct companies, with various products and services offered to investors as described below: Individual customer accounts may be subject to the terms applicable to one or more of these platforms.
1) Automated Investing and advisory services are provided by SoFi Wealth LLC, an SEC-registered investment adviser (“SoFi Wealth“). Brokerage services are provided to SoFi Wealth LLC by SoFi Securities LLC.
2) Active Investing and brokerage services are provided by SoFi Securities LLC, Member FINRA (www.finra.org)/SIPC(www.sipc.org). Clearing and custody of all securities are provided by APEX Clearing Corporation.
For additional disclosures related to the SoFi Invest platforms described above please visit SoFi.com/legal.
Neither the Investment Advisor Representatives of SoFi Wealth, nor the Registered Representatives of SoFi Securities are compensated for the sale of any product or service sold through any SoFi Invest platform.

Financial Tips & Strategies: The tips provided on this website are of a general nature and do not take into account your specific objectives, financial situation, and needs. You should always consider their appropriateness given your own circumstances.

Tax Information: This article provides general background information only and is not intended to serve as legal or tax advice or as a substitute for legal counsel. You should consult your own attorney and/or tax advisor if you have a question requiring legal or tax advice.

Claw Promotion: Customer must fund their Active Invest account with at least $25 within 30 days of opening the account. Probability of customer receiving $1,000 is 0.028%. See full terms and conditions.

SOIN-Q324-037

Read more
man concerned on laptop

Should I Pull My Money Out of the Stock Market?

When markets are volatile, and you start to see your portfolio shrink, there may be an impulse to pull your money out and put it somewhere safe — but acting on that desire may actually expose you to a higher level of risk. In fact, there’s a whole field of research devoted to investor behavior, and the financial consequences of following your emotions (hint: the results are less than ideal).

A better strategy might be to anticipate your own natural reactions when markets drop — or when there’s a stock market crash — and wait to make investment choices based on more rational thinking (or even a set of rules you’ve set up for yourself in advance). After all, for many investors — especially younger investors — time in the market often beats timing the stock market. Here’s an overview of factors investors might weigh when deciding whether to keep money in the stock market.

Investing Can Be an Emotional Ride

An emotion-guided approach to the stock market, whether it’s the sudden offloading or purchasing of stocks, can stem from an attempt to predict the short-term movements in the market.

This approach is called timing the market. And while the notion of trying to predict the perfect time to buy or sell is a familiar one, investors are also prone to specific behaviors or biases that can expose them to further risk of losses.

Giving into Fear

When markets experience a sharp decline, some investors might feel tempted to give in to FUD (fear, uncertainty, doubt). Investors might assume that by selling now they’re shielding themselves from further losses.

This logic, however, presumes that investing in a down market means the market will continue to go down, which — given the volatility of prices and the impossibility of knowing the future — may or may not be the case.

Focusing on temporary declines might compel some investors to make hasty decisions that they may later regret. After all, over time, markets tend to correct.

Following the Crowd

Likewise, when the market is moving upwards, investors can sometimes fall victim to what’s known as FOMO (fear of missing out) — buying under the assumption that today’s growth is a sign of tomorrow’s continued boom. That strategy is not guaranteed to yield success either.

Why Time in the Market Matters

Answering the question, “Should I pull my money out of the stock market?” will depend on an investor’s time horizon — or, the length of time they aim to hold an investment before selling.

Many industry studies have shown that time in the market is typically a wiser approach versus trying to time the stock market or give in to panic selling.

One such groundbreaking study by Brad Barber and Terence Odean was called, “Trading Is Hazardous to Your Wealth: The Common Stock Investment Performance of Individual Investors.”

It was published in April 2000 in the Journal of Finance, and it was one of the first studies to quantify the gap between market returns and investor returns.

•   Market returns are simply the average return of the market itself over a specific period of time.

•   Investor returns, however, are what the average investor tends to reap — and investor returns are significantly lower, the study found, particularly among those who trade more often.

In other words, when investors try to time the market by selling on the dip and buying on the rise, they actually lose out.

By contrast, keeping money in the market for a long period of time can help cut the risk of short-term dips or declines in stock pricing. Staying put despite periods of volatility, for some investors, could be a sound strategy.

An investor’s time horizon may play a significant role in determining whether or not they might want to get out of the stock market. Generally, the longer a period of time an investor has to ride out the market, the less they may want to fret about their portfolio during upheaval.

Compare, for instance, the scenario of a 25-year-old who has decades to make back short-term losses versus someone who is about to retire and needs to begin taking withdrawals from their investment accounts.

Get up to $1,000 in stock when you fund a new Active Invest account.*

Access stock trading, options, alternative investments, IRAs, and more. Get started in just a few minutes.


*Probability of Member receiving $1,000 is a probability of 0.028%.

Is It Okay to Pull Out of the Market During a Downturn?

There is nothing wrong with deciding to pull out of the markets if they go south. But if you sell stock or other assets during a downturn, you run the risk of locking in your losses, as they say. Depending on how far values have declined, you might lose some of your gains, or you might lose some or all of your principal.

In a perfect world if you timed it right, you could pull your money out at the right moment and avoid the worst — and then buy back in, just in time to catch the rebound. While this sounds smart, it’s very difficult to pull off.

Benefits of Pulling Out of the Market

The benefit of pulling out of the market and keeping your money in cash is that cash isn’t volatile. Generally speaking, your cash won’t lose value over night, and that can provide some financial as well as psychological comfort.

As noted above if you make your move at the right time, you might prevent steeper losses — but without a crystal ball, there are no guarantees. That said, by using stop-limit orders, you can create your own guardrails by automatically triggering a sale of certain securities if the price hits specific lows.

Disadvantages of Pulling Out of the Market

There are a few disadvantages to pulling cash out of the market during a downturn. First, as discussed earlier, there’s the risk of locking in losses if you sell your holdings too quickly.

Potentially worse is the risk of missing the rebound as well. Locking in losses and then losing out on gains basically acts as a double loss. When you realize certain losses, as when you realize gains, you will likely have to deal with certain tax consequences.

And while moving to cash may feel safe, because you’re unlikely to see sudden declines in your cash holdings, the reality is that keeping money in cash increases the risk of inflation.

Using Limit Orders to Manage Risk

A market order is simply a basic trade, when you buy or sell a stock at the market price. But when markets start to drop, a limit order does just that — it puts a limit on the price at which you’re willing to sell (or buy) securities.

Limit orders are triggered automatically when the security hits a certain price. For sell limit orders, for example, the order will be executed at the price you set or higher. (A buy limit order means the trade will only be executed at that price or lower.)

By using certain types of orders, traders can potentially reduce their risk of losses and avoid unpredictable swings in the market.

Alternatives to Getting Out of the Stock Market

Here’s an overview of some alternatives to getting out of the stock market:

Rotating into Safe Haven Assets

Investors could choose to rotate some of their investments into less risky assets (i.e. those that aren’t correlated with market volatility). Gold, silver, and bonds are often thought of as some of the safe havens that investors first flock to during times of uncertainty.

By rebalancing a portfolio so fewer holdings are impacted by market volatility, investors might reduce the risk of loss.

Reassessing where to allocate one’s assets is no simple task and, if done too rashly, could lead to losses in the long run. So, it may be helpful for investors to speak with a financial professional before making a big investment change that’s driven by the news of the day.

Having a Diversified Portfolio

Instead of shifting investments into safe haven assets, like precious metals, some investors prefer to cultivate a well-diversified portfolio from the start.

In this case, there’d be less need to rotate funds towards less risky investments during a decline, as the portfolio would already offer enough diversification to help mitigate the risks of market volatility.

Reinvesting Dividends

Reinvesting dividends may also lead the long-term investor’s portfolio to continue growing at a steady pace, even when share prices decline temporarily. Knowing where and when to reinvest earnings is another factor investors may want to chew on when deciding which strategy to adopt.

(Any dividend-yielding stocks an investor holds must be owned on or before the ex-dividend date. Otherwise, the dividend won’t be credited to the investor’s account. So, if an investor decides to get out of the stock market, they may miss out on dividend payments.)

Rebalancing a Portfolio

Sometimes, astute investors also choose to rebalance their portfolio in a downturn — by buying new stocks. It’s difficult, though not impossible, to profit from new trends that can come forth during a crisis.

It’s worth noting that this investment strategy doesn’t involve pulling money out of the stock market — it just means selling some stocks to buy others.

For example, during the initial shock of the 2020 crisis, many stocks suffered steep declines. But, there were some that outperformed the market due to certain market shifts. Stocks for companies that specialize in work-from-home software, like those in the video conferencing space, saw increases in value.

Bear in mind, though, that these gains are often temporary. For example, home workout equipment, like exercise bikes, became in high demand, leading related stocks higher. Some remote-based healthcare companies saw share prices rise. But in some cases, these gains were short-lived.

Also, for newer investors or those with low risk tolerance, attempting this strategy might not be a desirable option.

Reassessing Asset Allocation

During downturns, it could be worthwhile for investors to examine their asset allocations — or, the amount of money an investor holds in each asset.

If an investor holds stocks in industries that have been struggling and may continue to struggle due to floundering demand (think restaurants, retail, or oil in 2020), they may opt to sell some of the stocks that are declining in value.

Even if such holdings get sold at a loss, the investor could then put money earned from the sale of these stocks towards safe haven assets — potentially gaining back their recent losses.

Holding Cash Has Its Benefits

Cash can be an added asset, too. Naturally, the value of cash is shaped by things like inflation, so its purchase power can swing up and down. Still, there are advantages to stockpiling some cash. Money invested in other assets, after all, is — by definition — tied up in that asset. That money is not immediately liquid.

Cash, on the other hand, could be set aside in a savings account or in an emergency fund — unencumbered by a specific investment. Here are some potential benefits to cash holdings:

First, on a psychological level, an investor who knows they have cash on hand may be less prone to feel they’re at risk of losing it all (when stocks fluctuate or flail).

A secondary benefit of cash involves having some “dry powder” — or, money on hand that could be used to buy additional stocks if the market keeps dipping. In investing, it can pay to a “contrarian,” running against the crowd. In other words, when others are selling (aka being fearful), a savvy investor might want to buy.

The Takeaway

Pulling money out of the market during a downturn is a natural impulse for many investors. After all, everyone wants to avoid losses. But attempting to time the market (when there’s no crystal ball) can be risky and stressful. For many investors, especially younger investors with a longer time horizon, keeping money in the stock market may carry advantages over time.

One approach to investing is to establish long-term investment goals and then strive to stay the course — even when facing market headwinds. As always, when it comes to investing in the stock market, there’s no guarantee of increasing returns. So, individual investors will want to examine their personal economic needs and short-term and future financial goals before deciding when and how to invest.

Ready to invest in your goals? It’s easy to get started when you open an investment account with SoFi Invest. You can invest in stocks, exchange-traded funds (ETFs), mutual funds, alternative funds, and more. SoFi doesn’t charge commissions, but other fees apply (full fee disclosure here).

For a limited time, opening and funding an Active Invest account gives you the opportunity to get up to $1,000 in the stock of your choice.

FAQ

Should you pull out of the stock market?

Ideally, you don’t want to impulsively pull your money out of the market when there is a crisis or sudden volatility. While a down market can be unnerving, and the desire to put your money into safe investments is understandable, this can actually expose you to more risk.

When is it smart to pull out of stocks?

In some cases it might be smart to pull your money out of certain stocks when they reach a predetermined price (you can use a limit order to set those guardrails); when you want to buy into new opportunities; or add diversification to your portfolio.

What are your options for getting out of the stock market?

There are always investment options besides the stock market. The ones that are most appealing depend on your specific investing goals. It may be a good idea to speak with a financial professional to get an idea of what specific investment options may be best for your specific goals and situation.


SoFi Invest®

INVESTMENTS ARE NOT FDIC INSURED • ARE NOT BANK GUARANTEED • MAY LOSE VALUE

SoFi Invest encompasses two distinct companies, with various products and services offered to investors as described below: Individual customer accounts may be subject to the terms applicable to one or more of these platforms.
1) Automated Investing and advisory services are provided by SoFi Wealth LLC, an SEC-registered investment adviser (“SoFi Wealth“). Brokerage services are provided to SoFi Wealth LLC by SoFi Securities LLC.
2) Active Investing and brokerage services are provided by SoFi Securities LLC, Member FINRA (www.finra.org)/SIPC(www.sipc.org). Clearing and custody of all securities are provided by APEX Clearing Corporation.
For additional disclosures related to the SoFi Invest platforms described above please visit SoFi.com/legal.
Neither the Investment Advisor Representatives of SoFi Wealth, nor the Registered Representatives of SoFi Securities are compensated for the sale of any product or service sold through any SoFi Invest platform.

Financial Tips & Strategies: The tips provided on this website are of a general nature and do not take into account your specific objectives, financial situation, and needs. You should always consider their appropriateness given your own circumstances.

Claw Promotion: Customer must fund their Active Invest account with at least $25 within 30 days of opening the account. Probability of customer receiving $1,000 is 0.028%. See full terms and conditions.

SOIN-Q324-018

Read more

Environmental, Social, and Governance (ESG), Explained

ESG stands for environmental, social, and governance criteria that investors can use to evaluate whether companies are making positive changes in these areas — as well as addressing specific ESG risks that can impact company performance.

Environmental factors refer to the ways a company is protecting the physical environment. Social criteria govern the treatment of workers, communities, customers, suppliers, and vendors. Governance factors track issues of leadership, fraud prevention, transparency, and more.

Key Points

•   Environmental, social, and governance factors help investors evaluate a company’s performance in non-financial terms.

•   How well companies address the three ESG pillars may help mitigate certain ESG-related risk factors.

•   As yet there is no universally accepted set of standards for measuring an organization’s commitment to ESG goals or targets, and disclosure of ESG metrics is largely voluntary.

•   There are numerous non-binding frameworks and voluntary standards that companies may use to establish their own ESG criteria and metrics.

•   Investors may invest in ESG-focused ETFs and mutual funds as well as ESG companies.

What Is ESG?

Environmental, social, and governance factors generally fall under the umbrella of socially responsible investing (SRI) or impact investing. Investors can use the ESG pillars to assess a company’s performance, beyond standard financial metrics.

•   Environmental factors may include: fossil fuel vs. renewable energy use; air, water, and ground pollution mitigation; carbon management; compliance with regulations.

•   Social factors may include: Fair labor policies; support for worker safety and diversity; community relationships; customer satisfaction.

•   Governance factors may include: Composition of executive and board leadership; ethics and transparency in management and accounting; fraud prevention, and more.

Lack of ESG Standards

While there is general agreement about the importance of sustainability across industries, there still isn’t a universally accepted set of ESG standards used by all companies, or the regulatory bodies that oversee them.
Rather, many companies rely on a mix of voluntary and/or proprietary standards that different organizations adopt according to their needs.

That said, in recent years there has been a concerted effort on the part of policymakers and regulatory agencies to establish ESG frameworks and disclosure rules, both to insure that companies are held accountable for managing certain risk factors, and that investors are afforded some reliability in terms of their investment choices.

Currently though, the lack of consistent, transparent ESG metrics makes it difficult for investors to evaluate companies’ progress toward ESG targets.

Get up to $1,000 in stock when you fund a new Active Invest account.*

Access stock trading, options, alternative investments, IRAs, and more. Get started in just a few minutes.


*Probability of Member receiving $1,000 is a probability of 0.028%.

ESG Concerns

As interest in ESG and green investing strategies in general has risen, as reflected by fund inflows, a growing number of investors (and consumers) are concerned about ESG-related risk factors. Increasingly, investors want to know how a given company or organization is materially addressing these factors, in order to better assess its long-term prospects.

As recent events have shown, environmental, social, and governance issues present different risk factors to different organizations, and can impact performance in the short and long term. While an agricultural business may have issues with chemical groundwater pollution, a financial firm may need to address transparency and ethics, and another may contend with plastic waste.

Despite the inconsistencies in how ESG criteria are applied, however, industry research suggests that funds that use ESG strategies are competitive with funds that adhere to more conventional strategies.

Recommended: Beginner’s Guide to Sustainable Investing

How Does ESG Work?

There are a few ways investors can use ESG criteria to evaluate potential investments via an online investing platform or other means. As noted, there isn’t a unified ESG playbook with a set of rules that apply across the board, yet many companies strive to incorporate certain standards into their processes and products.

Using ESG Criteria

In the last 25 years or so, many organizations have developed voluntary ESG frameworks that some companies embrace, while others may adhere to their own proprietary standards and metrics. Thus, it remains difficult to measure accurately whether an organization has met specific ESG targets owing to a lack of consistency in standards.

Nonetheless, there are numerous non-binding (i.e., voluntary) frameworks available that can provide investors with a basic grounding in ESG standards. A few are more prominent than others, owing to their wide adoption, including:

Global Reporting Initiative (GRI)

Established in 1999, the GRI is an independent organization that helps companies and governments evaluate and disclose their efforts in light of climate change, human rights, and corruption, using their voluntary methodology. Some 78% of the world’s biggest companies have adopted the GRI reporting standards, making it the most widely adopted framework.

International Financial Reporting Standards (IFRS) Sustainability Disclosure Standards

In response to the number of companies seeking ways to incorporate sustainability into their accounting and reporting practices, the IFRS Foundation set up the International Sustainability Standards Board (ISSB) in 2021. The ISSB subsequently developed its Disclosure Standards, which build on a number of pre-existing frameworks.

Sustainability Accounting Standards Board (SASB) Standards

In 2018 SASB Standards were established to support accurate disclosure of sustainability-related information across 77 different industries. These standards were folded into the IFRS Foundation in 2022, and are now maintained by the ISSB for companies that use this method.

CDP

The CDP (formerly the Carbon Disclosure Project) is an international non-profit that helps not only companies, but state and local governments to evaluate and disclose key environmental impacts such as carbon and greenhouse gas emissions, water quality protection, and deforestation on a voluntary basis. According to CDP, over 23,000 companies around the world rely on the CDP disclosure framework.

United Nations Global Compact

Though non-binding, the U.N. Global Compact is one of the world’s most prominent corporate sustainability initiatives. It offers 10 voluntary principles to help organizations adhere to policies that support human rights, fair labor practices, the environment, and more; in general the 10 principles align with the 17 U.N. Sustainable Development Goals.

In addition, investors can do their own research by looking at data on a company’s website, shareholder reports, and other industry studies.

Large financial institutions, such as public pension funds, have started incorporating ESG criteria into their investment selections. In addition, there are now ESG-focused ETFs and mutual funds being offered by mutual fund companies, online investing platforms, and brokerage firms.

Recommended: The Growth of Socially Responsible Investing

The Three Pillars of ESG

Each of the three pillars of ESG include a range of areas that investors can evaluate in two ways: in terms of whether a company is making positive changes in a given area material to its performance, and whether they are addressing potential ESG risks.

Environmental Social Governance

•   Environmental impacts such as pollution, waste, greenhouse gas emissions, and water use

•   Internal environmental policies and goals

•   Adherence to regulations and certifications

•   Potential exposure to risks and measures taken for risk prevention and management

•   Treatment of workers and employees

•   Factory conditions

•   Labor standards

•   Diversity

•   Community engagement

•   Customer satisfaction

•   Volunteer initiatives

•   Internal auditing and reporting

•   Decision-making structures

•   Shareholder rights

•   Makeup of board

•   Leadership performance

•   Ethics and transparency

•   Bribery and corruption

•   Lobbying

•   Executive compensation

Environmental

Environmental criteria for green investments typically set standards for energy use, pollution and waste management, greenhouse gas emissions, water use, chemical use, and other factors that can negatively impact the planet and consume non-renewable resources.

Companies may set policies and goals, such as reducing or eliminating carbon emissions by a certain date, shifting to renewable energy, and limiting pollutants in the air and water.

Risks a company should disclose include reliance on certain types of energy that could compromise production, oil spills or pollution that may occur, or other potential health and environmental hazards.

There are also existing environmental regulations that companies must adhere to, and optional steps they can take such as product and supply chain certifications.

Social

Social criteria involve the ways a company relates to both internal and external individuals and groups. This includes fair labor practices, safe work environments, diversity, support for the community and other stakeholders.

Investors can look at the types of factories and suppliers a company works with, labor standard and the workplace conditions of factory workers and employees. Companies may also have programs in place to give back to local communities, or for employees to volunteer in those communities.

Risks include lack of worker safety, flouting local laws and regulations, and actions that could result in reputational harm.

Governance

The third pillar of ESG is governance. Governance criteria includes internal accounting and auditing standards, leadership performance, shareholder rights, fraud prevention, and general issues relating to transparent and ethical decision making in the organization.

Risks may include lack of consumer data protection, poor capital allocation, inefficient management strategies

Benefits of ESG

ESG strategies may offer investors a few advantages.

•   The most obvious benefit of ESG is that investors can put their money toward goals that they value. The more transparent companies are about their actual progress in specific areas, and how they measure those outcomes, the more this can be tracked and improved upon.

•   While it has been a common assumption that ESG strategies don’t provide competitive returns, there is a body of research that suggests ESG strategies can be competitive with conventional ones in some cases.

•   Although industries such as oil and gas have historically had high returns, they also come with risks such as negative publicity, lawsuits, and environmental hazards. When these types of events occur, stocks can go down. Companies with an ESG focus may face fewer risks that can impact performance.

•   Also, if a company takes action to better manage its waste, energy, or water use, these efforts potentially help save money and thereby increase profits.

Drawbacks of ESG

There are a few downsides to ESG investing.

One is that some companies engage in greenwashing, the act of making themselves and their products appear to have a more positive environmental impact than they really do. Investors can watch out for this by making sure the companies they invest in publish actual data and reports, rather than just putting out vague marketing materials.

The lack of consistent ESG standards unfortunately can contribute to greenwashing, especially because companies are not required to disclose data about their ESG policies, although many disclose some data voluntarily.

Also, certain activities may appear positive but can have negative side effects. For instance, there have been cases of renewable energy installations displacing communities or creating pollution, as well as irresponsible reforestation practices.

Why ESG May Be Growing in Popularity

Investors today are more aware of where products come from, who makes them, and the impact they have on the world. With this increased awareness, there is a commensurate interest in the value of investing in more responsible companies and sustainable business practices.

Investors have learned that using ESG criteria to evaluate companies can help with identifying potential risks and opportunities as well. Financial criteria are not the only thing one should take into consideration when selecting companies to invest in.

These days, a company’s long-term performance also depends on the organization’s ability to address environmental, social, and governance risk factors proactively.

What Investors Should Know About ESG

If an investor is looking into ESG-related funds or ETFs, they should investigate the specific criteria that particular asset takes into account to see if it fits with their own personal impact goals.

When doing their own research, investors should make sure that company claims are backed up by facts and transparency, wherever possible.

The Takeaway

ESG criteria are becoming a popular way to evaluate companies in addition to traditional financial metrics. Some investors seek to put their money into sustainable businesses, some are concerned about environmental, social, and governance risk factors that can impact performance.

Although there is a push to create clearcut standards for measuring a company’s progress on specific ESG targets, these have yet to be established. Nonetheless, investors continue to find ESG funds of interest.

Ready to invest in your goals? It’s easy to get started when you open an investment account with SoFi Invest. You can invest in stocks, exchange-traded funds (ETFs), mutual funds, alternative funds, and more. SoFi doesn’t charge commissions, but other fees apply (full fee disclosure here).


Invest with as little as $5 with a SoFi Active Investing account.


Photo credit: iStock/pcess609

SoFi Invest®

INVESTMENTS ARE NOT FDIC INSURED • ARE NOT BANK GUARANTEED • MAY LOSE VALUE

SoFi Invest encompasses two distinct companies, with various products and services offered to investors as described below: Individual customer accounts may be subject to the terms applicable to one or more of these platforms.
1) Automated Investing and advisory services are provided by SoFi Wealth LLC, an SEC-registered investment adviser (“SoFi Wealth“). Brokerage services are provided to SoFi Wealth LLC by SoFi Securities LLC.
2) Active Investing and brokerage services are provided by SoFi Securities LLC, Member FINRA (www.finra.org)/SIPC(www.sipc.org). Clearing and custody of all securities are provided by APEX Clearing Corporation.
For additional disclosures related to the SoFi Invest platforms described above please visit SoFi.com/legal.
Neither the Investment Advisor Representatives of SoFi Wealth, nor the Registered Representatives of SoFi Securities are compensated for the sale of any product or service sold through any SoFi Invest platform.

Exchange Traded Funds (ETFs): Investors should carefully consider the information contained in the prospectus, which contains the Fund’s investment objectives, risks, charges, expenses, and other relevant information. You may obtain a prospectus from the Fund company’s website or by email customer service at https://sofi.app.link/investchat. Please read the prospectus carefully prior to investing.
Shares of ETFs must be bought and sold at market price, which can vary significantly from the Fund’s net asset value (NAV). Investment returns are subject to market volatility and shares may be worth more or less their original value when redeemed. The diversification of an ETF will not protect against loss. An ETF may not achieve its stated investment objective. Rebalancing and other activities within the fund may be subject to tax consequences.

Financial Tips & Strategies: The tips provided on this website are of a general nature and do not take into account your specific objectives, financial situation, and needs. You should always consider their appropriateness given your own circumstances.

Disclaimer: The projections or other information regarding the likelihood of various investment outcomes are hypothetical in nature, do not reflect actual investment results, and are not guarantees of future results.
Third-Party Brand Mentions: No brands, products, or companies mentioned are affiliated with SoFi, nor do they endorse or sponsor this article. Third-party trademarks referenced herein are property of their respective owners.

SOIN0722053

Read more

Understanding the Risks of ESG Investing

Key Points

•   Companies today face material risks pertaining to environmental, social, and governance factors.

•   Many investors now assess company performance in terms of sustainability, in addition to financial factors.

•   Nonetheless, investors may find it challenging to assess which companies meet ESG targets, due to inconsistent frameworks, inaccurate reporting, or false claims.

•   Lack of clarity around ESG standards can lead to greenwashing (the practice of claiming to meet ESG standards when you don’t).

•   Companies which fail to implement effective ESG strategies may face regulatory, reputational, and financial risks.

ESG investing strategies continue to garner strong interest among investors, as well as corporate executives and governments. As recent climate and geo-political events have underscored, companies today face a range of risk factors that may be mitigated by embracing certain environmental, social, and governance standards.

And while many organizations have established methods for evaluating and scoring companies on how well they meet certain ESG benchmarks, there is still no globally accepted set of standards for evaluating and rating company performance according to ESG criteria.

Thus, investors face two potential types of risk when it comes to ESG investing. First, companies today face material challenges in regard to environmental, social, and governance factors, which require ongoing remediation.

But, owing to the lack of widely accepted ESG frameworks and metrics, it can be challenging for companies to evaluate their own progress to ESG targets — and likewise for investors to then evaluate which companies meet ESG targets and which don’t.

Despite the inconsistencies in how various ESG criteria are applied from company to company, however, industry research suggests that ESG funds are competitive with funds that adhere to more conventional strategies.

The State of ESG Standards

In the last 10 years or more, the need to identify and solve for ESG risk factors has prompted numerous organizations to try to develop ESG criteria companies must meet, as well as ways of measuring and disclosing whether they’ve attained specific ESG targets.

In theory, companies that fail to meet certain ESG criteria (e.g., efficient energy use, pollution mitigation, diversity targets, transparency in accounting) would be able to improve their efforts, and thereby mitigate those risk factors.

But the persistent challenge here has been a lack of agreement about how to define and measure — and therefore uphold — meaningful positive strides in terms of key environmental, social, and goverance factors.

A Range of Criteria

ESG criteria and metrics are almost impossible to describe, owing to the wide assortment of public and private (e.g., proprietary) frameworks.

These include the United Nations’ 17 Sustainable Development Goals, a set of non-binding principles that some organizations use as guidelines, as well as frameworks for reporting and disclosures developed by other non-profits, like the Global Reporting Initiative (GRI) and IFRS Sustainability Disclosure Standards. In addition, some financial companies themselves have their own proprietary measures.

In recent years, for example, the Securities and Exchange Commission (SEC), which oversees the securities industry in the U.S., has undertaken the task of combating the practice of so-called greenwashing by permitting financial firms to label funds “ESG” only when the vast majority of holdings (80%) includes ESG investments.

In addition, in March of 2024 the SEC announced a set of climate-disclosure rules that would apply to all U.S. companies of a certain size. But — in a testament to an industry riven by discord on how sustainable investing should be defined — just a month after issuing new rules that would standardize companies’ climate disclosures, the SEC responded to a spate of criticism and temporarily stayed the ruling.

Recommended: A Beginner’s Guide to Sustainable Investing

Get up to $1,000 in stock when you fund a new Active Invest account.*

Access stock trading, options, alternative investments, IRAs, and more. Get started in just a few minutes.


*Probability of Member receiving $1,000 is a probability of 0.028%.

ESG vs. Conventional Strategies

Conventional strategies tend to focus on financial and industry metrics such as profit and loss statements, competitive analysis, and so forth. ESG investing introduces new categories with which to evaluate companies beyond their financials. While ESG is a type of sustainable investing strategy, the term ESG is more specific, in that companies must focus on positive environmental, social, and governance outcomes.

The benefit of ESG and other impact investing strategies is it can help investors put their money towards ethical companies doing good in the world. Again, as noted above, ESG funds may offer returns that are comparable to conventional funds.

5 Risks of Investing in ESG Stocks

As noted, despite the steady interest in socially responsible investing strategies like ESG, the quality and consistency of reporting frameworks and metrics has lagged behind.

Industries and agencies need to establish agreement about ESG frameworks, implementation, disclosures, reporting, and compliance. Given the current hurdles, investors should bear in mind relevant risk factors.

Five key risks of ESG investing include:

Lack of Support for ESG Standards

Companies can decide to embrace ESG standards and hire third party evaluators, but if their employees and executives aren’t knowledgeable about or in support of using ESG criteria, due diligence and compliance will suffer and the company may not reach its goals.

Weak Monitoring

Related to the lack of support for ESG frameworks and standards, many companies may lack robust systems for implementing, monitoring, and tracking ESG metrics, making it difficult to produce accurate reports and ratings.

Compliance May Not Support ESG Frameworks

Even if a company has a comprehensive set of ESG standards, they may not have a thorough compliance program that keeps tabs on ESG issues — and/or ESG standards aren’t well-integrated into risk evaluation assessments.

Inaccurate Reporting

When a company decides to adhere to a certain set of ESG standards, they also need to install control mechanisms to ensure accurate reporting. The SEC reported that many companies distribute disclosures and marketing materials making them look more sustainable than they really were in practice, or with old information that needed updating, because they didn’t have adequate internal checks and balances.

Lack of Diligence Among Fund Managers

The SEC notes that portfolio managers need to review company policies and procedures in regard to ESG factors before investing in that firm.

Why Companies May Want to Reduce ESG Risks

Not only are the above risks to investors, they pose risks to the company as well:

•   Strategic: The idea behind ESG is that the three pillars measure a company’s overall commitment to making positive strides in those areas. If a company fails to implement ESG strategies it could affect their long-term prospects.

•   Regulatory: Failure to comply with regulations, such as those that reduce environmental risks and prevent illicit practices, can directly impact a company’s ability to do business and meet shareholder expectations.

•   Reputational: If a company misleads investors, consumers, and other stakeholders, it could taint their reputation and can lead to financial losses.

•   Financial: It has been shown that strong ESG metrics may help a company financially. Not only can false ESG reporting lead to fines, failure to implement ESG plans can mean a company hasn’t maximized their chance to offset certain risks and increase profits.

How ESG Mitigates Some Risk Factors

While there are risks involved with ESG-focused investing, companies that seek to embrace ESG standards may also mitigate some risk factors for investors.

Investors may benefit by investing in companies that are proactively addressing the challenges of a changing world. For example, implementing a regular risk-assessment review process may help companies identify and plan for emerging risks that may include:

•   Environmental: Preventing pollution and other hazards, complying with regulations, mitigating and adapting to climate risks, investing in renewable energy and energy-efficient systems.

•   Social: Maintaining a diverse workforce, building relationships with communities, governments, and other stakeholders.

•   Governance: Maintaining a strong leadership culture, preventing fraud and illicit activity, supporting transparency in accounting and management practices.

With this in mind, investors may research companies or funds to assess if they’re meeting their own commitments. What are their reporting and disclosure practices? Are they using one of the more well-known standards? Is their information verified by a third party?

The Takeaway

Understanding ESG risks can help investors make more informed decisions about their investment choices. Investors interested in putting their money into sustainable companies can use existing ESG metrics to evaluate the best options, but should be aware of the potential downsides.

Ready to invest in your goals? It’s easy to get started when you open an investment account with SoFi Invest. You can invest in stocks, exchange-traded funds (ETFs), mutual funds, alternative funds, and more. SoFi doesn’t charge commissions, but other fees apply (full fee disclosure here).


Invest with as little as $5 with a SoFi Active Investing account.


Photo credit: iStock/gesrey

SoFi Invest®

INVESTMENTS ARE NOT FDIC INSURED • ARE NOT BANK GUARANTEED • MAY LOSE VALUE

SoFi Invest encompasses two distinct companies, with various products and services offered to investors as described below: Individual customer accounts may be subject to the terms applicable to one or more of these platforms.
1) Automated Investing and advisory services are provided by SoFi Wealth LLC, an SEC-registered investment adviser (“SoFi Wealth“). Brokerage services are provided to SoFi Wealth LLC by SoFi Securities LLC.
2) Active Investing and brokerage services are provided by SoFi Securities LLC, Member FINRA (www.finra.org)/SIPC(www.sipc.org). Clearing and custody of all securities are provided by APEX Clearing Corporation.
For additional disclosures related to the SoFi Invest platforms described above please visit SoFi.com/legal.
Neither the Investment Advisor Representatives of SoFi Wealth, nor the Registered Representatives of SoFi Securities are compensated for the sale of any product or service sold through any SoFi Invest platform.

Exchange Traded Funds (ETFs): Investors should carefully consider the information contained in the prospectus, which contains the Fund’s investment objectives, risks, charges, expenses, and other relevant information. You may obtain a prospectus from the Fund company’s website or by email customer service at https://sofi.app.link/investchat. Please read the prospectus carefully prior to investing.
Shares of ETFs must be bought and sold at market price, which can vary significantly from the Fund’s net asset value (NAV). Investment returns are subject to market volatility and shares may be worth more or less their original value when redeemed. The diversification of an ETF will not protect against loss. An ETF may not achieve its stated investment objective. Rebalancing and other activities within the fund may be subject to tax consequences.

Disclaimer: The projections or other information regarding the likelihood of various investment outcomes are hypothetical in nature, do not reflect actual investment results, and are not guarantees of future results.
Financial Tips & Strategies: The tips provided on this website are of a general nature and do not take into account your specific objectives, financial situation, and needs. You should always consider their appropriateness given your own circumstances.

Third-Party Brand Mentions: No brands, products, or companies mentioned are affiliated with SoFi, nor do they endorse or sponsor this article. Third-party trademarks referenced herein are property of their respective owners.

SOIN0822005

Read more

Financial Consulting Services 101

When you need help putting together a solid plan for your money, you might seek out financial consulting services. A financial consultant can offer advice and guidance on things like investing, retirement planning, and building wealth. You may also hear financial consultants referred to as financial advisors, as the terms are often used interchangeably, though there may be some slight differences.

What is financial consulting designed to do? In simple terms, it’s all about helping clients formulate a strategy for managing their money. What working with a personal finance consultant looks like for you can depend on your situation and goals.

Key Points

•   Broadly speaking, financial consultants help clients identify strategies to help them reach financial goals.

•   Services offered by financial consultants may include investment management, estate planning, tax planning, and retirement planning, among others.

•   Financial consultants and financial advisors may hold certificates or designations that reflect advanced training, such as Certified Financial Planner (CFP) or Accredited Financial Planner (AFP).

•   Choosing the right consultant requires evaluating the scope of services they offer, their professional certifications and designations, their fee structure, and more.

What Is a Financial Consultant?

Broadly speaking, a financial consultant is someone who offers advice about money – be it retirement planning or buying stocks or other securities – in a professional capacity. A financial consultant may work independently or be employed by a financial consulting firm, and they may offer services online or in-person.

Examples of Financial Consulting Services

Financial consultants can offer a variety of services to their clients. Again, those clients may be individual investors, business owners, or even a non-profit organization. The types of services a financial consultant may offer can include:

•   Basic financial planning, such as creating a household budget

•   Estate planning

•   Tax planning and legacy planning

•   Retirement planning

•   College planning

•   Succession planning for clients who own a business

A financial consultant’s overall goal is to help clients create a comprehensive plan for managing their money. Financial consultants may work with a diverse mix of clients, or niche down to offer their services to a specific demographic or client base, such as dual income couples, with no kids or members of the LGBTQ community.

Get up to $1,000 in stock when you fund a new Active Invest account.*

Access stock trading, options, alternative investments, IRAs, and more. Get started in just a few minutes.


*Probability of Member receiving $1,000 is a probability of 0.028%.

Financial Consultants vs. Financial Advisors

The terms “financial consultant” and “financial advisor” are often used interchangeably, as their meaning is roughly, but not quite, the same. There are some important differences, including the licensure that each is required to hold in order to practice, and the regulators each operates under. Generally, they both offer financial advice and guidance in a professional capacity, though.

Other Names for Financial Professionals

Financial consultants and financial advisors can go by more specific names, depending on which professional certifications they hold. Certifications and designations signify that a consultant or advisor has completed advanced training and education in a particular area. Here are some of the most common designations for financial professionals:

•   Certified Financial Planner (CFP®)

•   Chartered Financial Consultant (ChFC)

•   Certified Public Accountant (CPA)

•   Accredited Financial Planner (AFP)

•   Registered Investment Advisor (RIA)

•   Certified Annuity Advisor (CAA)

•   Certified Financial Consultant (CFC)

•   Certified Tax Advisor (CTA)

•   Chartered Financial Manager (ChFM)

Navigating the alphabet soup of designations for financial consulting services can be confusing and it helps to understand what type of advice you need.

For instance, if you want to work with an advisor who can help with everything from budgeting to retirement planning, then you might choose a Certified Financial Planner. On the other hand, you might want to work with a registered investment advisor if you’re specifically seeking investment help.

The main thing to know about financial consulting services is that there’s more than one option to choose from. Taking time to research a consultant or advisor’s background and qualifications can make it easier to find the right person to work with when you need consulting services.

When Would You Need Financial Consulting?

Working with a financial consultant is a personal decision. With that in mind, you might start working with a consultant at any time if you feel that you need help managing your finances. If you need more specific examples of when it makes sense to hire a financial consultant, here are a few scenarios to consider:

•   Your parents pass away, leaving you $500,000 in assets. You might work with a financial consultant to figure out the best way to maximize your inheritance while minimizing taxes.

•   After 15 years of marriage, you and your spouse have decided to divorce. You decide to hire a financial consultant to help you create a plan for managing the assets that you’re leaving the marriage with.

•   You’re a parent to a child with special needs who will require long-term care after you’re gone. You reach out to a financial consultant to discuss setting up a trust to pay for their care when the time comes.

Financial consulting services can be an appropriate choice when you have a difficult financial decision to make or you’re trying to navigate a situation that feels overwhelming. Winning the lottery, for instance, could leave you paralyzed with indecision about what to do with the money.

A financial consultant can also help you move through changing life stages. That can include getting married or divorced, having a child, starting or selling a business, or changing careers. Financial consultants can look at the bigger financial picture to help you get through the changes while keeping your long and short-term goals in sight.

Finding the Right Financial Consultant

Finding a financial advisor starts with taking inventory of your needs to determine what kind of advice is appropriate. Once you’ve figured out what kind of help you need, the next step is creating a list of advisors in your area that you might want to work with.

Asking questions can help you get a feel for how an advisor operates. Here are some examples of the types of questions you might want to ask:

•   What kind of financial consulting services do you offer?

•   Do you hold any professional certifications or designations?

•   Do you specialize in working with a particular type of client?

•   What is your investment style?

•   How are your fees structured and what do you charge for consulting?

•   What is your preferred method of communication?

•   How often will we meet?

If you’re considering a robo-advisor, then it may be a good idea to look at how the platform manages portfolios, what benefits or features are included, and what you’ll pay for consulting services. Should you choose a robo-advisor vs. financial advisor? There are some pros and cons to consider.

On the pro side, a robo-advisor can be a less expensive way to get financial consulting services. The typical financial advisor cost is around 1% of assets under management per year. Robo-advisors may cost much less, with some offering services charging a fraction of what a human advisor would.

Of course, there’s a trade-off to consider, since you’re not getting financial advice with a human element behind it. For instance, if market volatility sets in and you’re tempted to sell off stocks in a panic, a robo-advisor wouldn’t be able to talk you through it the way a human advisor could. Taking that into consideration can help you decide which one might be right for you.

The Takeaway

A financial consultant’s job is to help you feel more secure and confident when making decisions about your money. Whether you need a consultant’s services or not can depend on where you are financially right now and where you want to go in the future.

If you’re not investing yet, there’s a simple way to get started. With SoFi Invest, you can open an investment account online in minutes and get on the path to building wealth. You can choose from automated investing or DIY investing to build a portfolio that matches your goals and risk tolerance.

Ready to invest in your goals? It’s easy to get started when you open an investment account with SoFi Invest. You can invest in stocks, exchange-traded funds (ETFs), mutual funds, alternative funds, and more. SoFi doesn’t charge commissions, but other fees apply (full fee disclosure here).


For a limited time, opening and funding an Active Invest account gives you the opportunity to get up to $1,000 in the stock of your choice.

FAQ

Is a financial consultant the same as a financial advisor?

Financial consulting and financial advisory services are typically grouped together, as they generally mean the same thing. A financial consultant or a financial advisor can provide advice about things like investing, retirement planning, and estate planning. The difference is that consultants may offer their services on a one-time basis, while financial advisors may work with clients long-term.

What does a financial consultant cost?

What you’ll pay for financial consulting services can depend largely on the type of professional you’re working with. A typical financial advisor’s fee is around 1% annually, though it’s possible to pay more or less, depending on the kind of services you receive. Robo-advisor financial consulting can cost less, though it does lack the human element.

What does a financial consultant do?

Financial consultants help their clients create a plan for managing money. A financial consultant may work with individual investors, businesses, or organizations to offer financial advice. Financial consulting services may cover a broad scope of topics or concentrate in just one or two areas of financial planning.


Photo credit: iStock/skynesher

SoFi Invest®

INVESTMENTS ARE NOT FDIC INSURED • ARE NOT BANK GUARANTEED • MAY LOSE VALUE

SoFi Invest encompasses two distinct companies, with various products and services offered to investors as described below: Individual customer accounts may be subject to the terms applicable to one or more of these platforms.
1) Automated Investing and advisory services are provided by SoFi Wealth LLC, an SEC-registered investment adviser (“SoFi Wealth“). Brokerage services are provided to SoFi Wealth LLC by SoFi Securities LLC.
2) Active Investing and brokerage services are provided by SoFi Securities LLC, Member FINRA (www.finra.org)/SIPC(www.sipc.org). Clearing and custody of all securities are provided by APEX Clearing Corporation.
For additional disclosures related to the SoFi Invest platforms described above please visit SoFi.com/legal.
Neither the Investment Advisor Representatives of SoFi Wealth, nor the Registered Representatives of SoFi Securities are compensated for the sale of any product or service sold through any SoFi Invest platform.

Financial Tips & Strategies: The tips provided on this website are of a general nature and do not take into account your specific objectives, financial situation, and needs. You should always consider their appropriateness given your own circumstances.

Claw Promotion: Customer must fund their Active Invest account with at least $25 within 30 days of opening the account. Probability of customer receiving $1,000 is 0.028%. See full terms and conditions.

SOIN0423016

Read more
TLS 1.2 Encrypted
Equal Housing Lender