What is Market Manipulation?

Market Manipulation: An Overview for Retail Investors

The definition of market manipulation, according to the Securities and Exchange Commission (SEC), is a deliberate, illegal interference in markets to alter the price of securities and defraud investors. In short, market manipulation is just what it sounds like, and unfortunately it’s not uncommon — but it can be difficult to prove.

There are numerous schemes that people use to manipulate market outcomes, including pump-and-dump and poop-and-scoop.
Given the legal perils, and the chance that investors could get caught up in some form of market manipulation, it’s critical to have a basic understanding of what it is and what it can look like.

Key Points

•   Market manipulation is the illegal attempt to alter the price of a security and/or defraud investors.

•   There are numerous ways that bad actors try to influence the price of a security in order to profit.

•   Pump-and-dump is one common scheme, where the price of a microcap stock is artificially inflated before it’s sold.

•   While not uncommon, market manipulation can be difficult to prove.

•   Investors can protect themselves by knowing the red flags of market manipulation.

What Is Market Manipulation?

According to the U.S. Securities and Exchange Commission, the definition of market manipulation is the “Intentional or willful conduct designed to deceive or defraud investors by controlling or artificially affecting the price of securities, or the Intentional interference with the free forces of supply and demand.”

For example, any action to impact the supply or demand for a stock and drive a stock’s price up or down by artificial means constitutes stock market manipulation.

The SEC views market manipulation as harmful, since the practice “affects the integrity of the marketplace.” According to the regulatory agency, financial market prices “should be set by the unimpeded collective judgment of buyers and sellers.” Anything else would undermine the orderly execution and trustworthiness of the markets.

The SEC has warned market leaders that investors will “stay out of your market if they perceive that it is not fair and is subject to market manipulation.”

Recommended: What Are Securities in Finance?

What Are Examples of Market Manipulation?

There are several methods that market manipulators use to interfere with markets, creating investment risk for those who fall victim to their schemes.

“Pump-and-Dump”

The pump-and-dump scheme is a common form of market manipulation. It occurs when a market participant who holds a specific investment knowingly issues false or misleading statements about the underlying company in order to pump up the price.

When investors fall for the information and buy the stock, the manipulator can either short the stock, or wait for the optimal price point and then sell the stock before the truth emerges, and investors dump their holdings.

For example, a market manipulator may start a rumor that a publicly traded company is going to be bought by a larger company. If enough investors believe the rumor, more investors buy the stock (whether via an online investing platform or through a brokerage), pushing up the stock price.

Once the price hits a certain level, the aim is to sell shares of the stock and pocket a potentially significant profit. Those investors who don’t sell are left with a stock that could drop in price when they realize the underlying company isn’t being bought out.

The Poop-and-Scoop Scheme

The so-called poop-and-scoop scam is the reverse of a pump-and-dump. Here, fraudulent rumors are spread with the aim of pushing down a security’s price. Again, the stock could be shorted or bought at a low point, and sold when the rumors abate and the price rebounds.

The “Wash” Method

Wash trading is a form of market manipulation where a group of investors acting in tandem buy and sell the same stock repeatedly over a period of a few days or even a few hours.

By and large, an “active” trading period of a stock is considered a sign of an increase in value, and the stock may swing upward as more investors notice the stock is being actively and even aggressively traded.

This scheme, also known as “painting the tape,” makes it seem as if investors are trading stocks actively when they’re not.

Trade “Spoofing”

The practice of trade spoofing is also known as “layering,” and occurs when market manipulators set trading orders with brokers they have no intention of executing.

In financial markets, it’s common for market orders to be public. When large orders to buy or sell a certain security are made, other investors jump aboard hoping to piggyback the unexecuted trade, thus drumming up more interest — and more investors — in the security.

Market manipulators leverage that momentum trading, and wait until the time is right to buy or sell the security as other investors’ trader orders are fulfilled.

With the “spoof” finalized, the investors who wound up actually executing their trades may then see the stock move against their intended price target. Meanwhile, the “spoofer” has cancelled the trade and taken a profit on the artificial stock price, by buying or selling the security based upon intended market movement.

Marking the Close

When a market manipulator buys a security at the close of the trading day, and pays more than the bid level, or the asking price of the security, that manipulator could be “marking the close.”

As the price of a stock at day’s end is usually a reliable marker for the investment’s price performance going forward, other investors often jump in and buy the stock. The market manipulator leverages the gain and locks in a profit by quickly selling the stock once its price moves upward.

Recommended: 5 Investment Strategies for Beginners

How to Avoid Market Manipulation

It’s not always easy to see the “red flags” that signal an active market manipulator. However, beginner investors who are aware of common scams may be able to avoid falling victim to their scams.

Invest for the Long Term

Since market manipulators often profit from day-to-day stock movements, investors with long-term portfolios, who don’t engage in market timing, are largely insulated from the impact of market manipulators’ schemes.

Avoid Penny Stocks

Penny stocks, nano stocks, and micro-cap stocks are often the lowest priced securities on the market and are often low-float stocks, which makes them highly volatile and more vulnerable to the price movements engineered by market manipulators.

Larger stocks, on the other hand, such as mega-cap stocks, are less vulnerable to market manipulation due to their trading volume and the level of public scrutiny that they are subject to.

Conduct Due Diligence

When alerted to a potential research report, Internet chatroom or social media comment, or other sources of potentially false or misleading news, resist the urge to immediately trade on the information. That’s exactly what market manipulators expect investors to do, and they profit from impulsive market actions.

Instead, stay calm and do your research to see if there’s any validity to the news–or red flags to indicate manipulation.

Know the Scams

Awareness of schemes such as pump-and-dump or spoofing can make it easier for you to spot them in action.

The Takeaway

Market manipulation is the act of artificially moving the price of a security and profiting from that movement. Even sophisticated investors can fall victim to market manipulation, but understanding how such schemes work can help you spot and avoid them.

Knowing the basics of market manipulation, and how to sidestep it (if possible) can be another tool in an investor’s toolkit. It’s also worth noting that regulators are on the hunt for it, too. If you have further questions, it may be beneficial to speak with a financial professional.

Invest in what matters most to you with SoFi Active Invest. In a self-directed account provided by SoFi Securities, you can trade stocks, exchange-traded funds (ETFs), mutual funds, alternative funds, options, and more — all while paying $0 commission on every trade. Other fees may apply. Whether you want to trade after-hours or manage your portfolio using real-time stock insights and analyst ratings, you can invest your way in SoFi's easy-to-use mobile app.

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FAQ

What is the criminal punishment for market manipulation?

Potential punishments for market manipulation depend on the specifics of the crime, the charges, and a potential conviction, but they can involve hefty fines and many years in jail, in some circumstances.

How do big investors manipulate the stock market?

It’s possible that some bad actors spread rumors or false news about market movements in an attempt to influence sentiment, spoofing the markets, or engaging in pump-and-dump schemes.

How do short sellers impact stock prices?

It’s possible that short sellers can drive the value of a stock down, improving the short sellers’ positions, in the short-term.


Photo credit: iStock/HAKINMHAN

INVESTMENTS ARE NOT FDIC INSURED • ARE NOT BANK GUARANTEED • MAY LOSE VALUE

SoFi Invest is a trade name used by SoFi Wealth LLC and SoFi Securities LLC offering investment products and services. Robo investing and advisory services are provided by SoFi Wealth LLC, an SEC-registered investment adviser. Brokerage and self-directed investing products offered through SoFi Securities LLC, Member FINRA/SIPC.

For disclosures on SoFi Invest platforms visit SoFi.com/legal. For a full listing of the fees associated with Sofi Invest please view our fee schedule.

Disclaimer: The projections or other information regarding the likelihood of various investment outcomes are hypothetical in nature, do not reflect actual investment results, and are not guarantees of future results.

Financial Tips & Strategies: The tips provided on this website are of a general nature and do not take into account your specific objectives, financial situation, and needs. You should always consider their appropriateness given your own circumstances.

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Complete Guide to the volume weighted average price indicator (VWAP)

Complete Guide to the Volume-Weighted Average Price Indicator (VWAP)

The volume-weighted average price indicator (VWAP) captures the average price of a stock during a single trading session, weighted by trading volume and price.

VWAP is a short-term technical analysis indicator, and it shows up as a single line on intraday charts.

Professionals and retail investors can use the VWAP indicator to identify liquidity points, or as part of a broader trend confirmation strategy.

VWAP also helps determine the target price for a particular asset, helping traders determine when to enter or exit a position. VWAP restarts at the opening of each new trading session, and is thus considered a single-day indicator.

Key Points

•   The volume-weighted average price indicator (VWAP) captures the average price of a stock, weighted by trading volume and price.

•   VWAP is a short-term technical analysis indicator that restarts at the opening of each trading session.

•   It captures a stock’s price action throughout the day, and can give traders insights into price trends and value.

•   VWAP can help traders decide when to enter or exit a position.

•   VWAP is only useful for a single trading session.

What Is Volume-Weighted Average Price (VWAP)?

The volume-weighted average price (VWAP) is a technical analysis indicator that shows a security’s average price during a specific trading session, adjusted for trading volume. In effect, it’s a measure of demand for that security.

It’s similar to the moving average indicator (MA), but because VWAP factors in trading volume, it’s a stronger indicator of the security’s value.

VWAP is calculated as the total amount traded for every transaction (price x volume) and divided by the total number of shares traded. VWAP can be used by professionals as well as retail investors, who may buy stocks online or through a brokerage.

Why Is VWAP Important?

VWAP is important to traders and financial institutions for a few reasons when trading stocks. They can use the VWAP in combination with different trading strategies because it helps determine whether an asset might be over- or underpriced based on the current market.

VWAP also helps identify a target price for the security so traders can aim for the best exit or entry points, depending on the strategy they’re using.

This benefits day traders, but also comes into play during corporate acquisitions, or big institutional trades. Retail investors can also make good use of VWAP.

Accuracy

One reason traders use VWAP is because it removes some of the static around a security’s price movements, and thus this indicator can provide a more realistic view of a security’s price throughout the day.

Trend Confirmation

Traders can also use the volume-weighted average price to gauge the strength and momentum of a price trend or reversal. When a price is over the VWAP, it might be considered overvalued. When it’s below the VWAP it may be undervalued.

Thus it’s possible to determine support and resistance levels using the VWAP.

Simplicity

In many ways VWAP is a quick and easy way to interpret a security’s price and trend, and decide whether to make a trade.

Recommended: Using Technical Analysis to Research Stocks

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How Is VWAP Used in Trading?

As a trend indicator, VWAP adds more context to the moving average (MA). Since a moving average does not take volume into account, it could potentially be misleading when relatively big price changes happen on low volume, or if relatively small price changes happen despite large volume.

In addition, moving averages aren’t always helpful for short-term traders, because MA’s require longer time frames to provide good information. The VWAP is a short-term indicator, as it involves one data point for each “tick,” or time period of a selected chart (each minute on a 1-minute chart, for example).

In addition, the VWAP is flexible enough to be used by different types of investors.

Institutional Investors

Large institutional investors and algorithm-based traders use the VWAP to make sure they don’t move the market too much when entering into large positions. Buying too many shares too quickly could create price jumps, making it more expensive to buy a security.

Instead, some institutions try to buy when prices fall below the VWAP, and either sell or pause purchases when prices rise above the VWAP, in an attempt to keep prices near their average.

Retail Traders

Retail investors can use the VWAP as a tool to confirm trends. As noted above, the VWAP indicator is similar to a simple moving average with one key difference — VWAP includes trading volume, as the name implies. Why does this matter?

Moving averages (MA) simply calculate average closing prices for a given security over a particular period (e.g., 9-day MA, 50-day MA, 200-day MA, etc.). Adding volume to an indicator helps confirm the potential strength of a trend.

How to Calculate VWAP

VWAP is a ratio that indicates the relationship between an asset’s price and its volume. When used as a technical indicator on a chart, the computer automatically calculates VWAP and displays it as a single line.

Investors can also calculate VWAP manually. The two main pieces of the equation include:

•   Typical price + volume

•   Cumulative volume

The formula for calculating VWAP equals the typical price (the average of the low price, the high price, and the closing price of the stock for a given day) multiplied by the number of shares traded in a given day, divided by the total number of shares traded (cumulative volume).

Calculated daily, VWAP begins when the markets open and ends each day when the markets close. As such, tracking the VWAP for various securities can help with understanding the stock market.

Calculating a 30-Day VWAP

The 30-day VWAP is equivalent to the average of the daily VWAP over a 30-day period. So, to calculate the 30-day VWAP, you would have to add up the daily closing VWAP for each day, then divide the total by 30.

How Do You Read a VWAP Chart?

As with most technical indicators, there are many different ways to interpret the VWAP. Some of the most common ways to use this indicator for price signals include establishing support and resistance, indicating a trend being overextended, or using VWAP in combination with a different indicator.

Support and Resistance

This might be one of the simplest ways to read a chart using VWAP. One method for reading a VWAP chart is to use the line as an indicator for short-term support and resistance levels. If prices break beneath support, this could indicate further weakness ahead. If prices break above resistance, this could indicate more bullish momentum is yet to come.

Support and resistance are commonly measured using historic points of price strength or weakness, but this becomes more difficult when time frames are very short. Traders may use a volume-weighted indicator like the VWAP to predict short-term moves.

Trend Overextended

When looking at the VWAP indicator on a short-term chart, there could be times when price action goes far beyond the VWAP line.

If price quickly goes too far above the line on heavy volume, this could indicate that the security has become overbought, and traders might go short. If price quickly falls far below the line, this could indicate that the security has become oversold, and traders might go long.

Of course, there is a subjective component involved in determining the exact definition of “overextended.” Typically, however, investors assume that price tends to return to the VWAP line or close to it, so when prices go too far beyond this line one way or the other, they could eventually snap back.

Recommended: Understanding Stock Volatility

VWAP Plus MACD

As they do with many technical indicators, investors often use the VWAP indicator in conjunction with other data points.

Technical analysis can become more effective when using multiple indicators together. By confirming a trend in multiple ways, investors can feel more confident in their projections.

As an example, some traders like to look at the VWAP while also looking at the Moving Average Convergence Divergence (MACD).

If the MACD lines see a bullish crossover around the same time that prices become overextended to the downside beneath the VWAP line, this could indicate a buying opportunity. If the MACD shows a bearish crossover as prices stretch far above the VWAP line, this could indicate a good time to close out a trade or establish a short position.

Limitations of VWAP

The VWAP is useful for day traders because it’s based on that day’s trading data; it’s more difficult to use the VWAP over the course of many days, as that can distort the data.

VWAP is also a lagging indicator, so while it captures recent price changes, it’s less useful as a predictive measure.

Is VWAP Good for Swing Trading?

It’s impossible to explore the role of VWAP in trading without addressing swing trading with this indicator.

The VWAP tends to work well for short-term trading like day trading and short- to medium-term trading like swing trading, in which investors hold a position for anywhere from a few days to a few weeks.

Using the VWAP on a daily basis could potentially help swing traders determine whether to continue to hold their position. If a short-term chart consistently shows prices beneath the VWAP, this fact could combine with other information to help the trader decide when to sell.

A Cumulative Indicator

It’s important to note that VWAP is what’s known as a cumulative indicator, meaning the number of data points grows higher as the day goes on. There will be one data point for each measurement of time on a given chart, and as the day passes, these points accumulate.

A 5-minute chart would have 12 data points one hour after the market opens, 36 after 3 hours, and 84 by the time the market closes. For this reason, VWAP lags the price and the lag increases as time goes on.

The Takeaway

The volume-weighted average price (VWAP) is essentially a trading benchmark that captures the average intraday price of a given security, factoring in volume. It’s considered a technical indicator, and it’s important because it gives traders insight into a security’s price trend and value, making it helpful for intraday analysis.

VWAP is one data point among many that traders might use when devising their investment strategy, and it’s typically used with other technical indicators.

Invest in what matters most to you with SoFi Active Invest. In a self-directed account provided by SoFi Securities, you can trade stocks, exchange-traded funds (ETFs), mutual funds, alternative funds, options, and more — all while paying $0 commission on every trade. Other fees may apply. Whether you want to trade after-hours or manage your portfolio using real-time stock insights and analyst ratings, you can invest your way in SoFi's easy-to-use mobile app.

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FAQ

What is the difference between the volume-weighted average price and a simple moving average (SMA)?

The simple moving average or SMA just shows the average price of a security over a period of time. The volume-weighted average price, or VWAP, factors in the asset’s trading volume over the course of the day as well, thus giving investors more information about demand and price trends.

How do you use VWAP in day trading?

Day traders often use VWAP to determine the target price of an asset, the better to determine the entry and exit points for trades, based on their current strategy, whether long or short.

What is the difference between anchored VWAP vs VWAP?

Traditional VWAP always starts with the opening price of the day (VWAP is primarily used as an intraday metric), whereas anchored VWAP allows the trader to specify a certain price bar where they want their calculation to start.


Photo credit: iStock/Pheelings Media

INVESTMENTS ARE NOT FDIC INSURED • ARE NOT BANK GUARANTEED • MAY LOSE VALUE

SoFi Invest is a trade name used by SoFi Wealth LLC and SoFi Securities LLC offering investment products and services. Robo investing and advisory services are provided by SoFi Wealth LLC, an SEC-registered investment adviser. Brokerage and self-directed investing products offered through SoFi Securities LLC, Member FINRA/SIPC.

For disclosures on SoFi Invest platforms visit SoFi.com/legal. For a full listing of the fees associated with Sofi Invest please view our fee schedule.

Disclaimer: The projections or other information regarding the likelihood of various investment outcomes are hypothetical in nature, do not reflect actual investment results, and are not guarantees of future results.

Financial Tips & Strategies: The tips provided on this website are of a general nature and do not take into account your specific objectives, financial situation, and needs. You should always consider their appropriateness given your own circumstances.

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Averaging Down Stocks: Meaning, Example, Pros & Cons

Averaging down stocks is when an investor buys more shares of a stock they already own after that stock has lost value — and essentially buys more of the same stock at a discount. In effect, the averaging-down strategy is a way of lowering the average cost of a stock you already own.

It’s similar to dollar-cost averaging, where you invest the same amount of money in the same securities at steady intervals, regardless of whether the prices are rising or falling, thereby lowering your average cost basis over time.

While this strategy has a potential upside — if the stock price rises again — it can expose investors to greater risk if the price continues to decline.

Key Points

•   To average down, an investor buys additional shares of a stock they already own, after the price has declined.

•   Averaging down is a way to lower the average per-share cost of a position, potentially setting the investor up for bigger gains, assuming the stock rebounds.

•   The advantage of the averaging down strategy is the potential for gains, if the stock prices rises again.

•   If the stock price continues to fall, however, the investor would face larger losses.

•   Averaging down is similar to dollar-cost averaging, which involves investing the same dollar amount on a steady basis, which can lower the average cost per share in a portfolio.

What Is Averaging Down?

By using the strategy of averaging down and purchasing more of the same stock at a lower price, the investor lowers the average price (or cost basis) for all the shares of that stock in their portfolio.

So if you buy 100 shares at one price, and the price drops 10%, for example, and you decide to buy 100 more shares at the lower price, the average cost of all 200 shares is now lower.

Example of Averaging Down

Consider this example: Imagine you’ve purchased 100 shares of stock for $70 per share ($7,000 total) by investing online or through a broker. Then, the value of the stock falls to $35 per share, a 50% drop.

To average down, you’d purchase 100 shares of the same stock at $35 per share ($3,500). Now, you’d own 200 shares for a total investment of $10,500. This creates an average purchase price of $52.50 per share.

Potential of Gain Averaging Down

If the stock price then jumps to $80 per share, your position would be worth $16,000, a $5,500 gain on your initial investment of $10,500.

In this case, averaging down helped boost your average return. If you’d simply bought 200 shares at the initial price of $70 ($14,000), you’d only see a gain of $2,000.

Potential Risk of Averaging Down

As with any strategy, there’s risk in averaging down. If, after averaging down, the price of the stock goes up, then your decision to buy more of that stock at a lower price would have been a good one. But if the stock continues its downward price trajectory, it would mean you just doubled down on a losing investment.

While averaging down can be successful for long-term investors as part of a buy-and-hold strategy, it can be hard for inexperienced investors to discern the difference between a dip and a true price decline.

Why Average Down on Stock

Some investors may use averaging down stocks as part of other strategies when trading stocks.

1. Value Investing

Value investing is a style of investing that focuses on finding stocks that are trading at a “good value” — in other words, value stocks are typically underpriced. By averaging down, an investor buys more of a stock that they like, at a discount.

But in some cases, a stock may appear undervalued when it’s not. This can lead investors who may not understand how to value stocks into something called a value trap. A value trap is when a company has been trading at low valuation metrics (e.g. the P/E ratio or price-to-book value) for some time, and is not likely to rise.

While it may seem like a bargain, if it’s not a true value proposition the price is likely to decline further.

2. Dollar-Cost Averaging

For some investors, averaging down can be a way to get more money into the market. This is a similar philosophy to the strategy known as dollar-cost averaging, as noted above, where the idea is to invest steadily regardless of whether the market is down or up, to reap the long-term average gains.

3. Loss Mitigation

Some investors turn to the averaging down strategy to help dig out of the very hole that the lower price has put them into. That’s because a stock that has lost value has to grow proportionally more than it fell in order to get back to where it started. Again, an example will help:

Let’s say you purchase 100 shares at $75 per share, and the stock drops to $50, that’s a 33% loss. In order to regain that lost value, however, the stock needs to increase by 50% (from $50 to $75) before you can see a profit.

Averaging down can change the math here. If the stock drops to $50 and you buy another 100 shares, the price only needs to increase by 25% to $62.50 for the position to become profitable.

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Pros and Cons of Averaging Down

As you can see, averaging down stocks is not a black-and-white strategy; it requires some skill and the ability to weigh the advantages and disadvantages of each situation.

Pros of Averaging Down

The primary benefit to averaging down is that an investor can buy more of a stock that they want to own anyway, at a better price than they paid previously — with the potential for gains.

Whether to average down should as much be a decision about the desire to own a stock over the long-term as it is about the recent price movement. After all, recent price changes are only one part of analyzing a stock.

If the investor feels committed to the company’s growth and believes that its stock will continue to do well over longer periods, that could justify the purchase. And, if the stock in question ultimately turns positive and enjoys solid growth over time, then the strategy will have been a success.

Cons of Averaging Down

The averaging-down strategy requires an investor to buy a stock that is, at the moment, losing value. And it is always possible that this fall is not temporary — and is actually the beginning of a larger decline in the company and/or its stock price. In this scenario, an investor who averages down may have just increased their holding in a losing investment.

Price change alone should not be an investor’s only indication to buy more of any stock. An investor with plans to average down should research the cause of the decline before buying — and even with careful research, projecting the trajectory of a stock can be difficult and potentially risky.

Another potential downside is that the averaging down strategy adds to one particular position, and therefore can affect your asset allocation. It’s always wise to consider the implications of any shift in your portfolio’s allocation, as being overweight in a certain asset class could expose you to greater risk of loss.

Tips for Averaging Down on Stock

If you are going to average down on a stock you own, be sure to take a few preparatory steps.

•   Have an exit strategy. While it may be to your benefit to buy the dip, you want to set a limit should the price continue to fall.

•   Do your research. In order to understand whether a stock’s price drop is really an opportunity, you may need to understand more about the company’s fundamentals.

•   Keep an eye on the market. Market conditions can impact stock price as well, so it’s wise to know what factors are at play here.

The Takeaway

Simply put, averaging down is a strategy where an investor buys more of a stock they already own after the stock has lost value, in order to lower the average cost basis of that position.

The idea is that by buying a stock you own (and like) at a discount, you lower the average purchase price of your position as a whole, and set yourself up for gains if the price should increase. Of course, it can be quite tricky to predict whether a stock price has simply taken a dip or is on a downward trajectory — so there are risks to the averaging down strategy for this reason.

Invest in what matters most to you with SoFi Active Invest. In a self-directed account provided by SoFi Securities, you can trade stocks, exchange-traded funds (ETFs), mutual funds, alternative funds, options, and more — all while paying $0 commission on every trade. Other fees may apply. Whether you want to trade after-hours or manage your portfolio using real-time stock insights and analyst ratings, you can invest your way in SoFi's easy-to-use mobile app.

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FAQ

Is averaging down a good idea?

It depends on the stock in question. Averaging down can be a good idea when the investor has done their due diligence, and believes they can buy at the lower price and the stock is likely to rebound. Otherwise, averaging down can put the investor at a risk of further losses.

What is an alternative to averaging down?

One alternative is to sell the stock you have, rather than add to the position. This has the potential advantage of freeing up funds to invest in another stock or security. Another option is to do nothing, observe how the stock behaves, and use that to inform later decisions.

When does averaging down not work?

When the stock price doesn’t rise. So, if an investor sees that shares of a stock they own are dropping, they could attempt to average down by buying more shares of that stock. But if the stock continues to decline in value, they will see bigger losses.


INVESTMENTS ARE NOT FDIC INSURED • ARE NOT BANK GUARANTEED • MAY LOSE VALUE

SoFi Invest is a trade name used by SoFi Wealth LLC and SoFi Securities LLC offering investment products and services. Robo investing and advisory services are provided by SoFi Wealth LLC, an SEC-registered investment adviser. Brokerage and self-directed investing products offered through SoFi Securities LLC, Member FINRA/SIPC.

For disclosures on SoFi Invest platforms visit SoFi.com/legal. For a full listing of the fees associated with Sofi Invest please view our fee schedule.

Tax Information: This article provides general background information only and is not intended to serve as legal or tax advice or as a substitute for legal counsel. You should consult your own attorney and/or tax advisor if you have a question requiring legal or tax advice.

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Disclaimer: The projections or other information regarding the likelihood of various investment outcomes are hypothetical in nature, do not reflect actual investment results, and are not guarantees of future results.

Financial Tips & Strategies: The tips provided on this website are of a general nature and do not take into account your specific objectives, financial situation, and needs. You should always consider their appropriateness given your own circumstances.

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Pros & Cons of the FIRE Movement

Many people dream of the day that they clock into work for the very last time. In most cases, we imagine that’ll be when we’re in our 60s. But what if you could take the freedom and independence of retirement and experience it 20 or 30 years earlier?

That’s the basic principle of the Financial Independence, Retire Early (FIRE) movement, a community of young people who aim to live a lifestyle that allows them to retire in their 50s, 40s, or even 30s rather than their 60s or 70s.

While it may sound like the perfect life hack, attempting to live out this dream comes with some serious challenges. Read on to learn more about the FIRE movement and some techniques followers have used to help achieve their goal of early retirement. That can help you determine whether any of their savings strategies might be right for you.

Key Points

•   FIRE stands for Financial Independence, Retire Early, with proponents aiming to retire earlier than the traditional time frame of 65 to 70 years-old.

•   The movement originated from the book Your Money or Your Life in 1992, and gained traction in the 2010s.

•   Achieving FIRE may require saving 50% to 75% of income and living frugally.

•   Benefits include increased time flexibility, reduced financial stress, and a more passion-driven life.

•   Drawbacks involve unpredictability, potential boredom, and challenges in re-entering the workforce.

What Is the FIRE Movement?

FIRE stands for “financial independence, retire early,” and it’s a movement where followers attempt to gain enough wealth to retire far earlier than the traditional timeline would allow.

The movement traces its roots to a 1992 book called Your Money or Your Life by Vicki Robin and Joe Dominguez. FIRE started to gain a lot of traction, particularly among millennials, in the 2010s.

In order to achieve retirement at such a young age, FIRE proponents may devote 50% to 75% of their income to savings. They also use dividend-paying investments in order to create passive income sources they can use to support themselves throughout their retired lives.

Of course, accumulating the amount of wealth needed to live for six decades or more without working is a considerable feat, and not everyone who attempts FIRE succeeds.

FIRE vs. Traditional Retirement

FIRE and traditional retirement both aim to help people figure out when they can retire, but there are major differences between the two.

Retiring Early

Given the challenge many people have of saving enough for retirement even by age 65 or 70, what kinds of lengths do the advocates of the FIRE movement go to?

Some early retirees blog about their experiences and offer tips to help others follow in their footsteps. For instance, Mr. Money Mustache is a prominent figure in the FIRE community, and advocates achieving financial freedom through, in his words, “badassity.”

His specific perspective includes reshaping simple but expensive habits, such as eliminating smoking cigarettes or drinking alcohol, and limiting dining out.

Of course, the basic premise of making financial freedom a reality is simple in theory: spend (much) less money than you make in order to accumulate a substantial balance of savings.

Investing those savings can potentially make the process more attainable by providing, in the best-case scenario, an ongoing passive income stream. However, many people who achieve FIRE are able to do so in part because of generational wealth or special circumstances that aren’t guaranteed.

For instance, Mr. Money Mustache and his wife both studied engineering and computer science and had “standard tech-industry cubicle jobs,” which tend to pay pretty well — and require educational and professional opportunities not all people can access.

In almost all cases, pursuing retirement with the FIRE movement requires a lifestyle that could best be described as basic, foregoing common social and leisure enjoyments like restaurant dining and travel.

Target Age for Early Retirement

Early retirement means different things to different people. While some individuals may consider age 55 to be an early retirement, many FIRE proponents aspire to retire in their 40s or even in their 30s, if possible.

According to a SoFi 2024 Retirement Survey, 12% of respondents say their target retirement age is 49 or younger. Of that group, 35% are using FIRE strategies to reach their goal, making it one of the top methods.

Strategies to Retire Early
Source: SoFi Retirement Survey, April 2024

Saving Strategies for Retiring Early

Retiring early can involve making some serious adjustments to an individual’s current lifestyle. People who follow the FIRE movement generally try to put 50% to 75% of their income in savings. That can be challenging because once they pay their bills, there may not be much leftover for things like going to the movies or having dinner out.

As noted above, among the SoFi survey respondents, roughly one-third (35%) say they are using FIRE strategies.

Traditional Retirement

Most working people expect to retire sometime around the age of 65 or so. For those born in 1960 or later, Social Security benefits can begin at age 62, but those benefits will be significantly less than they would be if an individual waited until 67, their full retirement age, to collect them.

People saving for traditional retirement typically save much of their retirement funds in tax-incentivized retirement accounts, like 401(k)s and traditional IRAs, which carry age-related restrictions. For example, 401(k)s generally can’t be accessed before age 59½ without incurring a penalty.

But remember that even a traditional retirement timeline can be difficult for many savers. For example, the SoFi survey found that just 17% of respondents are saving 15% of their income for retirement, the amount many financial professionals recommend.

Online calculators and budgeting tools can help you determine when you can retire, and they are customizable to your exact retirement goals and specifications.

Financial Independence Retire Early: Pros and Cons

Although financial independence and early retirement are undoubtedly appealing, getting there isn’t all sunshine and rainbows. There are both strong benefits and drawbacks to this financial approach that individuals should weigh before undertaking the FIRE strategy.

Pros of the FIRE Approach

Benefits of the FIRE lifestyle include:

•  Having more flexibility with your time. Those who retire at, say 45, as opposed to 65 or 70, have more of their lifetime to spend pursuing and enjoying the activities they choose.

•  Building a meaningful, passion-filled life. Retiring early can be immensely freeing, allowing someone to shirk the so-called golden handcuffs of a job or career. When earning money isn’t the primary energy expenditure, more opportunities to follow one’s true calling can be taken.

•  Learning to live below one’s means. “Lifestyle inflation” can be a problem among many working-age people who find themselves spending more money as they earn more income. The savings strategies necessary to achieve early retirement and financial independence require its advocates to learn to live frugally, or follow a minimalist lifestyle, which can help them save more money in the long run — even if they don’t end up actually retiring early.

•   Less stress. Money is one of the leading stressors for many Americans. Gaining enough wealth to live comfortably without working could wipe out a major cause of anxiety, which could lead to a more enjoyable, and healthier, life.

Cons of the FIRE Approach

Drawbacks of the FIRE lifestyle include:

•  Unpredictability of the future. Although many people seeking early retirement thoroughly map out their financial plans, the future is unpredictable. Social programs and tax structures, which may figure into future budgeting, can change unexpectedly, and life can also throw wrenches into the plan. For instance, a major illness or an unexpected life event could wreak havoc on even the best-laid plans for financial independence.

•  Some find retirement boring. While never having to go to work again might sound heavenly to those on the job, some people who do achieve financial security and independence and take early retirement, struggle with filling their free time. Without a career or specific non-career goals, the years without work can feel unsatisfying.

•  Fewer professional opportunities. If someone achieves FIRE and then discovers it’s not right for them — or they must re-enter the workforce due to an extenuating circumstance — they may find reintegration challenging. Without a history of continuous job experience, one’s skill set may not match the needs of the economy, and job searching, even in the best of circumstances, may be difficult.

•  FIRE is hard! Even the most dedicated advocates of the financial independence and early retirement approach acknowledge that the lifestyle can be difficult — both in the extreme savings strategies necessary to achieve it and in the ways it changes day-to-day life. For instance, extroverts might find it difficult to forgo social activities like eating out or traveling with friends. Others may find it challenging to create a sense of personal identity that doesn’t revolve around a career.

Investing for FIRE

Investing allows FIRE advocates — and others — to earn income in two important ways: dividends and market appreciation.

Dividends

Shareholders earn dividend income when companies have excess profits. Dividends are generally offered on a quarterly basis, and if you hold shares of a stock you could earn them.

However, because dividend payments depend on company performance, they’re not guaranteed. Those relying on them to live should have other income sources (including substantial savings accounts) as a back up income stream.

Market Appreciation

Investors can also earn potential profits through market appreciation when they sell stocks and other assets for a higher price than what they initially paid for them.

Even for those who seek retirement at a traditional pace, stock investing is a common strategy to create the kind of compound growth over time that can build a substantial nest egg. There are many accounts built specifically for retirement investing, such as 401(k)s, IRAs, and 403(b) plans.

However, these accounts carry age-related restrictions and contribution limits which means that those interested in pursuing retirement on a FIRE timeline will need to explore additional types of accounts and saving and investing options.

For example, brokerage accounts allow investors to access their funds at any point — and to customize the way they allocate their assets to help support growth goals.

The Takeaway

Whether you’re hoping to retire in a traditional fashion, shorten your retirement timeline, or you’re simply looking to increase your wealth to achieve shorter-term financial goals, like buying a new car, investing can be an effective way to reach your objectives.

Invest in what matters most to you with SoFi Active Invest. In a self-directed account provided by SoFi Securities, you can trade stocks, exchange-traded funds (ETFs), mutual funds, alternative funds, options, and more — all while paying $0 commission on every trade. Other fees may apply. Whether you want to trade after-hours or manage your portfolio using real-time stock insights and analyst ratings, you can invest your way in SoFi's easy-to-use mobile app.

Opening and funding an Active Invest account gives you the opportunity to get up to $1,000 in the stock of your choice.¹

FAQ

What does “FIRE” stand for?

FIRE is an acronym that stands for “financially independent, retire early.” It’s a movement where followers try to save enough to retire much earlier than the traditional age, such as in their 30s and 40s rather than their 60s.

How many people are using FIRE strategies to save for retirement?

According to the SoFi 2024 Retirement Survey, 35% of those who wish to retire by age 50 are utilizing FIRE strategies to save for retirement.

What are some drawbacks of FIRE strategies?

Potential drawbacks of using FIRE strategies include the fact that saving so much and spending so little is very challenging, retirement may not be what many people envision once they achieve it, and the future is unpredictable, and their plans may change.



INVESTMENTS ARE NOT FDIC INSURED • ARE NOT BANK GUARANTEED • MAY LOSE VALUE

SoFi Invest is a trade name used by SoFi Wealth LLC and SoFi Securities LLC offering investment products and services. Robo investing and advisory services are provided by SoFi Wealth LLC, an SEC-registered investment adviser. Brokerage and self-directed investing products offered through SoFi Securities LLC, Member FINRA/SIPC.

For disclosures on SoFi Invest platforms visit SoFi.com/legal. For a full listing of the fees associated with Sofi Invest please view our fee schedule.


¹Probability of Member receiving $1,000 is a probability of 0.026%; If you don’t make a selection in 45 days, you’ll no longer qualify for the promo. Customer must fund their account with a minimum of $50.00 to qualify. Probability percentage is subject to decrease. See full terms and conditions.

Disclaimer: The projections or other information regarding the likelihood of various investment outcomes are hypothetical in nature, do not reflect actual investment results, and are not guarantees of future results.

Financial Tips & Strategies: The tips provided on this website are of a general nature and do not take into account your specific objectives, financial situation, and needs. You should always consider their appropriateness given your own circumstances.

Third-Party Brand Mentions: No brands, products, or companies mentioned are affiliated with SoFi, nor do they endorse or sponsor this article. Third-party trademarks referenced herein are property of their respective owners.

Tax Information: This article provides general background information only and is not intended to serve as legal or tax advice or as a substitute for legal counsel. You should consult your own attorney and/or tax advisor if you have a question requiring legal or tax advice.

Third Party Trademarks: Certified Financial Planner Board of Standards Center for Financial Planning, Inc. owns and licenses the certification marks CFP®, CERTIFIED FINANCIAL PLANNER®

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What Is a Shell Company and Why Do They Exist?

What Is a Shell Company? A Comprehensive Guide to Shell Companies

A shell company is a legal entity that has no significant business assets or operations. It can be used for a variety of purposes, both illegal and legitimate: from hiding certain activities from law enforcement to providing a legal structure that can be used to take a company public.

A shell company can be set up by a large corporation or a private individual. Legitimate uses of a shell company include setting up a foreign entity for a domestic operation in order to manage tax liabilities, or even to facilitate mergers or acquisitions. Another common use of a shell company is to set up a special purpose acquisition company, or SPAC.

Because shell companies can occupy certain gray areas, it’s important for investors to do their research to avoid fraudulent entities.

Key Points

•   Shell companies are legal entities without significant assets or operations, often used for raising funds, tax benefits, and protecting assets.

•   Shell companies have legitimate uses, but could be used to shield illegal activities from the law.

•   Legitimate purposes include facilitating public listings, holding assets, or managing tax liabilities.

•   Establishing a shell company involves registering through an agent, setting up accounts, and managing operations, despite lacking substantial assets.

•   Investors must conduct thorough due diligence to avoid fraudulent shell companies, ensuring understanding and verifying legitimacy.

How Are Shell Companies Created?

There is more than one way to create a shell company. Most often, the people or corporations that launch new shell corporations use a registered agent in the country where the company will have its legal headquarters. So, in the United States, shell companies would need to register with the Securities and Exchange Commission (SEC).

In most countries, the agent must register his or her name, and the name of an owner or a shareholder director. The cost of creating and legally registering a corporation will vary from country to country, from as little as a few thousand dollars to as much as several hundred thousand dollars.

Being “hollow,” by definition, shell companies can do many things. They can open bank and brokerage accounts. They can transfer funds in and out of their home country. They can buy and sell real estate or other companies. They may own copyrights and earn royalties on those copyrights.


💡 Quick Tip: Did you know that opening a brokerage account typically doesn’t come with any setup costs? Often, the only requirement to open a brokerage account — aside from providing personal details — is making an initial deposit.

3 Uses of Shell Companies

People and corporations use shell companies in a wide range of legitimate businesses for legitimate reasons. Those might be used as a vehicle to raise funds, as a legal entity to attempt to take over another business via a reverse merger, or as a legal entity to give form to a company that intends to go public.

1. Tax Benefits of Shell Companies

Many shell corporations operate in a legal gray area, and it’s possible that corporations and wealthy individuals may use them to avoid taxes.

Many companies have found ways to move their profits to offshore shell corporations to take advantage of less expensive, or more permissive tax rules in other countries (similar to how some states may be more tax-friendly than others). American corporations might set up shell companies in countries with inexpensive labor, where they have already begun to outsource some of their operations.

Corporations aren’t the only ones that use shell companies to avoid paying taxes. Wealthy individuals around the world may also use shell corporations, domiciled all over the world, to hide their earnings and their wealth.

2. Less Risk, More Opportunity

Tax avoidance isn’t the only reason a corporation would set up a shell corporation. It might create a shell company to operate in a country, while protecting its other operations from the legal, political, and financial risks related to that country. That way, if something goes wrong in the country where it operates, the parent company can limit its exposure by existing — at least on paper — offshore.

A corporation may also set up a shell corporation in another country to gain a window into new regions. A business might set up a shell company in Panama or Switzerland to gain access to the local business community, in order to generate contacts and information that would lead it to business opportunities in Latin America or Western Europe.

3. SPACs

While shell companies come up in the news in relation to questionable tax-avoidance schemes, in recent years, they’ve also been mentioned alongside special purpose acquisition companies, or SPACs.

At any given time, there may be hundreds of shell companies that qualify as SPACs — which may be a reason that SPACS were so popular for a couple of years in 2020 and 2021. These are companies formed exclusively to raise capital via an initial public offering (IPO), which will then purchase a private company already in operation. SPACs are a type of “blank check company.”

These companies issue an IPO, then hold the money in a trust, until the SPAC management team chooses a company and buys it — thereby taking it public. And if the SPAC doesn’t find a company to buy, or can’t buy the company or companies it likes within a pre-set deadline — often two years — then the managers promise to liquidate the SPAC and give investors their money back.

How Shell Companies Operate

Shell companies operate as a sort of holding entity, since they generally don’t have any business operations. So, they’re structures that exist as a containment entity more so than an actual company.

Common Characteristics of Shell Companies

As noted, shell companies have some common characteristics, though they may not exist in each and every instance:

•   No business activity or revenue

•   Lack of or few assets

•   Few, if any, staff members

•   Management is located in another country

Again, there are many forms that shell companies may take, and they may not all share the same characteristics.

Differences Between Shell Companies and Traditional Businesses

Perhaps the biggest and most obvious difference between shell companies and traditional businesses is that shell companies don’t usually have any sort of business operations. That is, they’re legal entities that aren’t designed to necessarily drive revenue and produce goods or services.

Conversely, a traditional business has assets, managers, employees, and produces goods or services with the goal of generating revenue and profits for its owners. And while a traditional business may in fact own other businesses, it does so, again, with the goal of generating profits. In short: Shell companies tend to exist for different reasons than traditional businesses.


💡 Quick Tip: How to manage potential risk factors in a self-directed investment account? Doing your research and employing strategies like dollar-cost averaging and diversification may help mitigate financial risk when trading stocks.

Example Shell Companies

An example of a shell company could be as follows.

Say there’s an entrepreneur that’s looking to raise money before they officially launch a startup. They may create an LLC, which is a business entity, that doesn’t have any assets or employees. It only exists on paper. But the business entity — a shell company — can be used to hold the money being raised for the startup prior to its launch.

In effect, the company itself is merely a shell used to hold cash until it’s ready for use. It’s not really a functional business in the traditional sense.

Shell Companies and Shady Dealings

While there are many legitimate uses for shell companies, as outlined, bad actors also might use them to shield their operations and their assets from authorities. And as different jurisdictions compete for business, new loopholes emerge on a regular basis. In Panama, the British Virgin Islands, and in certain states, there are strong laws that prevent the government from revealing the beneficial owner of a given shell corporation.

And for creative financiers, there are always new ways to add layers of anonymity, such as phony company directors, who agree to sign their names for a few dollars. Among professionals who specialize in such things, there are ways to find would-be board members, and for countries and states with convenient tax and privacy laws.

Are Shell Companies Legal?

Yes, shell companies are legal, and are most often used for legal purposes. While they can be used for illegal purposes, many shell companies have legitimate purposes.

Shell Companies vs Holding Companies

Though there may be some superficial similarities, shell companies and holding companies are not the same thing. As discussed, shell companies may be formed to serve as empty entities that may be used to take advantage of different taxation regulations, for example.

A holding company, on the other hand, is like a parent company. Holding companies hold or own other companies within it, like an umbrella. It allows its owners to control numerous businesses without necessarily actively managing any of them.

Spotting Red Flags as an Investor

For investors worried about getting their money tied up in a potentially shady shell company, there are some things to keep an eye out for, and steps to take before making any sort of investment.

How to Identify Risky Shell Companies

When it comes to looking out for shell companies that may pose risks to your portfolio, you may want to research where a company’s communications are coming from (are they written by an actual person, or an anonymous author?), the company’s history (does it actually have a history of business operations and revenues?), where its stock trades (is it an over-the-counter (OTC) stock, or does it trade on a large exchange?), and more.

Warning Signs of Fraudulent or Illegitimate Shell Companies

Specific warning signs that a shell company may be fraudulent or illegitimate may include:

•   Trading outside major exchanges: As noted, an OTC stock may require some more due diligence for investors.

•   Changing business names: If the company has a history of shifting its focus or name, that could be a red flag.

•   Look for “Q”: Stock ticker symbols that end with a “Q” sometimes indicate that the company has filed for bankruptcy. That could be a warning sign for investors.

Due Diligence Steps Before Investing

In addition to looking out for some of the potential warning signs outlined, investors can do some extra due diligence and research into a company’s directorship and management, to see where it’s based, and who comprises it.

Further, “mass registrations” to a single address could also be something to look into. If there are hundreds or thousands of companies registered in a single place, that may be a worrisome sign. Additionally, dig through some of the company’s quarterly and annual reports to look for financial anomalies. That could, again, reveal some troublesome patterns that investors should take into account.

Risks of Investing in Shell Companies

Investors should know the risks of investing in shell companies.

Potential Financial and Legal Consequences

As discussed, shell companies are legal, and many are used for perfectly legitimate purposes. But if they’re being used for nefarious reasons, such as money laundering or other criminal purposes, there could be consequences that could affect investors.

While the risk of losing your investment is always an issue, it’s also not out of the realm of possibility that if a shell company is caught up in a legal melee, that the investors themselves could end up facing financial penalties and fines, or even legal consequences. That, however, depends on the specific circumstances of each entity.

Regulatory Scrutiny and Compliance Issues

In recent decades, regulators have become increasingly aware of the use of shell companies to potentially cover up criminal actions, so there’s been more interest in scrutinizing them and making sure they’re complying with applicable laws. That could lead to legal problems, or not. It depends on the specifics.

How to Protect Yourself From Investment Scams

For investors, protecting yourself from an investment scam or a shady shell company comes back to the basics: Do your due diligence, and perhaps steer clear of any investment that presents red flags.

That includes looking through company reports and filings, doing your best to track down the company’s management and directors, looking for anything fishy in terms of name-changes or wild revenue swings, and more.

Regulations and Oversight of Shell Companies

Like any other type of business or company, shell companies are subject to regulation and oversight.

Global Efforts to Curb Illicit Use

As mentioned, shell companies have become known for their use as money laundering vehicles, or to help facilitate other types of crimes. The Panama Papers in 2016, and the Danske Bank scandal that unraveled in 2018, are two instances in which the world learned a lot about how shell companies can be used illicitly.

Accordingly, many companies cooperate across jurisdictions to exchange information and try to curb illicit use. There may be specific laws in different countries, and the U.S. has its own as well.

Compliance Requirements for Legitimate Shell Companies

In the U.S. shell companies are required to report ownership information to the Financial Crimes Enforcement Network, or FinCEN, as part of the Corporate Transparency Act, which became law in 2021. That law attempts to shine a light on who, exactly, owns these companies, and could be benefiting from illicit use. However, that law may not be enforced per new Trump administration guidelines.

Further, there are anti-money laundering rules and Know Your Customer (KYC) procedures in the mix, often depending on specific companies (like banks) that can help regulators do due diligence and flag suspicious activity.

The Takeaway

Shell companies are legal business entities that are often used for legal reasons, such as managing tax liabilities or raising funds. Shell companies can be used for illegal purposes, too — e.g., money laundering — which is what they’re often associated with.

Most investors wouldn’t invest in shell companies in their day-to-day trading, but they might consider allocating part of their portfolios to a SPAC. It’s important to remember that these are speculative, risky investments, so they don’t make sense for every investor.

Invest in what matters most to you with SoFi Active Invest. In a self-directed account provided by SoFi Securities, you can trade stocks, exchange-traded funds (ETFs), mutual funds, alternative funds, options, and more — all while paying $0 commission on every trade. Other fees may apply. Whether you want to trade after-hours or manage your portfolio using real-time stock insights and analyst ratings, you can invest your way in SoFi's easy-to-use mobile app.

Opening and funding an Active Invest account gives you the opportunity to get up to $1,000 in the stock of your choice.¹

FAQ

Is a shell company legal?

Yes, shell companies are legal, and are generally used for legal purposes. A shell company is simply a business entity that has little to no assets or employers, and doesn’t engage in standard business operations. However, investing in shell companies is risky due to the lack of transparency, increased vulnerability to manipulation, potential for fraudulent activities, and regulatory and legal risks.

What is an example of a shell company?

An example of a shell company could be an LLC formed by an entrepreneur planning to launch a startup. The entrepreneur files the paperwork to create the LLC, and then uses it to gather funds until the startup launches, rather than have the LLC engage in any business itself.

What is the difference between a holding company and a shell company?

Holding companies are parent companies, or umbrella organizations, that often have multiple businesses running underneath or within them. Shell companies typically do not have assets or employees, or any meaningful business operations.


Photo credit: iStock/akinbostanci

INVESTMENTS ARE NOT FDIC INSURED • ARE NOT BANK GUARANTEED • MAY LOSE VALUE

SoFi Invest is a trade name used by SoFi Wealth LLC and SoFi Securities LLC offering investment products and services. Robo investing and advisory services are provided by SoFi Wealth LLC, an SEC-registered investment adviser. Brokerage and self-directed investing products offered through SoFi Securities LLC, Member FINRA/SIPC.

For disclosures on SoFi Invest platforms visit SoFi.com/legal. For a full listing of the fees associated with Sofi Invest please view our fee schedule.

Financial Tips & Strategies: The tips provided on this website are of a general nature and do not take into account your specific objectives, financial situation, and needs. You should always consider their appropriateness given your own circumstances.

Investing in an Initial Public Offering (IPO) involves substantial risk, including the risk of loss. Further, there are a variety of risk factors to consider when investing in an IPO, including but not limited to, unproven management, significant debt, and lack of operating history. For a comprehensive discussion of these risks please refer to SoFi Securities’ IPO Risk Disclosure Statement. This should not be considered a recommendation to participate in IPOs and investors should carefully read the offering prospectus to determine whether an offering is consistent with their investment objectives, risk tolerance, and financial situation. New offerings generally have high demand and there are a limited number of shares available for distribution to participants. Many customers may not be allocated shares and share allocations may be significantly smaller than the shares requested in the customer’s initial offer (Indication of Interest). For more information on the allocation process please visit IPO Allocation Procedures.

Investment Risk: Diversification can help reduce some investment risk. It cannot guarantee profit, or fully protect in a down market.

Tax Information: This article provides general background information only and is not intended to serve as legal or tax advice or as a substitute for legal counsel. You should consult your own attorney and/or tax advisor if you have a question requiring legal or tax advice.

Disclaimer: The projections or other information regarding the likelihood of various investment outcomes are hypothetical in nature, do not reflect actual investment results, and are not guarantees of future results.


¹Probability of Member receiving $1,000 is a probability of 0.026%; If you don’t make a selection in 45 days, you’ll no longer qualify for the promo. Customer must fund their account with a minimum of $50.00 to qualify. Probability percentage is subject to decrease. See full terms and conditions.

Dollar Cost Averaging (DCA): Dollar cost averaging is an investment strategy that involves regularly investing a fixed amount of money, regardless of market conditions. This approach can help reduce the impact of market volatility and lower the average cost per share over time. However, it does not guarantee a profit or protect against losses in declining markets. Investors should consider their financial goals, risk tolerance, and market conditions when deciding whether to use dollar cost averaging. Past performance is not indicative of future results. You should consult with a financial advisor to determine if this strategy is appropriate for your individual circumstances.

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