San Diego Housing Market: Trends & Prices (2025)

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San Diego Real Estate Market Overview

By Robin Rothstein

(Last Updated – 04/2025)

San Diego, located along California’s southern coast, is renowned for its idyllic climate, boasting warm year-round temperatures and approximately 70 miles of pristine beaches.

Beyond its scenic coastline, San Diego features a vibrant urban core with a sophisticated art, dining, and nightlife scene, which is why many people are curious about the San Diego housing market.

In San Diego, the median home price is $989,750, Redfin says, while the median household income is close to $104,321, according to the latest census data. Proximity to the ocean adds to the price of admission — the cost of living in this area is 43% higher than the national average.

Workwise, San Diego is a hot spot for those who have a career in the Navy, health care, or the aerospace industry. When it comes to recreation, this is where San Diego really shines.

The coastal city offers a diverse array of attractions, including the world-famous San Diego Zoo, SeaWorld San Diego, and LEGOLAND California, making it a top destination for tourists and a beloved home for residents.

Just don’t plan on walking to many of these activities: While you can walk to some outings in San Diego, it has a less-than-stellar walk score of 53 (out of a total of 100).

$989,750

Median Sale Price

$712

Median Price Per Square Foot

27 days

Median Time on Market

San Diego Housing Market Forecast

San Diego is considered a very competitive market, with many homes receiving multiple offers. Popular homes can sell for 2% above list price and often go pending in only nine days.

Housing market forecast chart

*Graph taken from Zillow as of 4/2025

Demographics of the San Diego Market

San Diego is a popular vacation spot for many and home to more than 1.4 million people, two-thirds of whom are in the workforce. San Diego’s economy is robust, with key industries offering ample employment opportunities. The health care and social assistance sector employs approximately 208,979 individuals, accounting for 13.6% of the workforce. Professional, scientific, and technical services follow closely, employing around 12% of the workforce.

The largest employer in San Diego is the U.S. Navy, followed by the University of San Diego, Cubic Corporation, and Pulse Electronics.

Median Household Income: $105,780

Median Age: 36.0

College Educated: 52%

Homeowners: 46.6%

Married: 43.6%

La Jolla

La Jolla, often referred to as “the jewel” of San Diego, is a picturesque coastal community located approximately 12 miles north of downtown. Surrounded on three sides by the Pacific Ocean and backed by the steep slopes of Mt. Soledad, La Jolla boasts stunning ocean views, rugged cliffs, and sandy beaches.

This, combined with the area’s upscale amenities, contributes to La Jolla’s reputation as an affluent and desirable place to live.

Quick Facts

Population:

37,665

Median Age:

46.3

Housing Units:

19,351

Bike Score:

22/100

Walk Score:

29/100

Transit Score:

28/100

Median Household Income:

$204,979

La Jolla Housing Market

According to Redfin, the La Jolla housing market is somewhat competitive, with home prices selling for an average of $2.5 million in February 2025. This is up 8.1% compared to last year.

The average home in La Jolla sells for 2% below list price and goes pending in around 50 days.


Median Sale Price

$2.5 million

Median Price Per Square Ft.

$1,230


Grantville Mission Valley

Grantville is bordered by Allied Gardens, San Carlos, Serra Mesa, and Mission Valley. It is one of the city’s oldest communities, notable for housing the historical Mission San Diego de Alcalá, which was relocated to the area in 1774. This mission remains a significant landmark and tourist attraction.​

Residents appreciate the neighborhood’s family-friendly environment, quality schools, parks, and proximity to shopping centers.

Quick Facts

Population:

8,530

Median Age:

33.4

Housing Units:

3,932

Bike Score:

36/100

Walk Score:

41/100

Transit Score:

37/100

Median Household Income:

$127,894

Grantville Housing Market

The Grantville housing market is considered very competitive, partly because houses for sale in this neighborhood generally go pending in around 15 days. However, home prices are down 2.9% since last year, which is good news for buyers.

Keep in mind, though, that many listed houses receive multiple offers and typically sell for 1% above list price.


Median Sale Price

$850,000

Median Price Per Square Ft.

$621


Coronado

Coronado, located just across the bay from downtown San Diego, has stunning beaches, a charming small-town feel, and iconic landmarks. The centerpiece is the historic Hotel del Coronado, a Victorian beachfront resort that has hosted celebrities, royalty, and U.S. presidents.

With its pristine shoreline, quaint shops, and oceanfront dining, Coronado offers a relaxed coastal lifestyle that feels worlds away from the city — yet is just a short drive or ferry ride from downtown San Diego.

Quick Facts

Population:

37,116

Median Age:

41

Housing Units:

19,042

Bike Score:

73/100

Walk Score:

54/100

Transit Score:

32/100

Median Household Income:

$202,767

Coronado Housing Market

Coronado home prices dropped by 4.6% in February 2025 compared to last year. According to Redfin, the housing market is somewhat competitive, with the average home going pending within 37 days and selling at 2% below list price.


Median Sale Price

$2.3 million

Median Price Per Square Ft.

$1.73K


Del Mar

Del Mar is nestled along the northern coast of San Diego County. It’s a prestigious seaside community known for its stunning ocean views, upscale homes, and laid-back elegance. The heart of Del Mar is its historical village, filled with boutique shops, gourmet restaurants, and cozy cafés — all just steps from the beach.

Quick Facts

Population:

3,921

Median Age:

55

Housing Units:

2,586

Bike Score:

49/100

Walk Score:

84/100

Transit Score:

n/a

Median Household Income:

$267,960

Del Mar Housing Market

Real estate in Del Mar is among the most exclusive in the region, with oceanfront estates, custom-built homes, and luxury condos commanding premium prices.

The Del Mar housing market is somewhat competitive, according to Redfin. Home prices have increased 55.8% in February 2025 compared to last year, making it one of the most expensive neighborhoods in San Diego.

However, the average home goes pending in 57 days and sells for 4% below list price, so those looking to buy may be able to do some negotiating.


Median Sale Price

$3.0 million

Median Price Per Square Ft.

$2,430


North Park

North Park, located just northeast of Balboa Park, is one of San Diego’s most vibrant and eclectic neighborhoods. Its dynamic atmosphere is fueled by indie coffee shops, craft breweries, record stores, art galleries, and an impressive lineup of locally owned restaurants offering everything from vegan eats to gourmet tacos.

Known for its historical Craftsman homes, walkable streets, and a thriving arts and culture scene, North Park draws a diverse mix of residents — from young professionals and creatives to long-time locals.

Quick Facts

Population:

33,820

Median Age:

34

Housing Units:

17,912

Bike Score:

64/100

Walk Score:

86/100

Transit Score:

49/100

Median Household Income:

$114,240

North Park Housing Market

The North Park housing market is considered very competitive; however, home prices are down 19.6% from February 2025 to last year.

Homes generally sell for about 1% below list price and go pending in around 15 days. In-demand homes can sell for 1% above list price in only about seven days.


Median Sale Price

$905,000

Median Price Per Square Ft.

$772



SoFi Home Loans

It’s easy to see why San Diego has become such a popular market to buy a home in. There are some really amazing neighborhoods to choose from whether you’re young and single or have a family to look after.

If you think San Diego could be your home sweet home, then you may need to consider your mortgage financing options.

Looking for an affordable option for a home mortgage loan? SoFi can help: We offer low down payments (as little as 3% - 5%*) with our competitive and flexible home mortgage loans. Plus, applying is extra convenient: It's online, with access to one-on-one help.

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FAQ

What is the current median home price in San Diego?

As of early 2025, the median home price in San Diego is approximately $989,750. Prices can vary significantly depending on the neighborhood, with upscale areas like La Jolla and Del Mar commanding much higher values.

Is the San Diego housing market considered competitive?

Yes, San Diego remains a competitive market. Many homes receive multiple offers, and desirable properties often sell quickly, sometimes above asking price.

Are home prices in San Diego going up or down?

While some neighborhoods have seen price dips, overall San Diego’s housing market has experienced modest year-over-year growth. The market remains strong, bolstered by steady demand, limited inventory, and the city’s desirable location and climate.


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*SoFi requires Private Mortgage Insurance (PMI) for conforming home loans with a loan-to-value (LTV) ratio greater than 80%. As little as 3% down payments are for qualifying first-time homebuyers only. 5% minimum applies to other borrowers. Other loan types may require different fees or insurance (e.g., VA funding fee, FHA Mortgage Insurance Premiums, etc.). Loan requirements may vary depending on your down payment amount, and minimum down payment varies by loan type.

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